Digital Director

3 days ago

Los Angeles, California, United States LA28 Full time
Job Title: Director, Digital & Marketing Technology

LA28 is seeking a highly skilled and experienced Director, Digital & Marketing Technology to lead the development and implementation of our digital technology platform and applications. As a key member of our team, you will be responsible for delivering technical excellence across our digital platforms, including fan-facing websites, stakeholder portals, guest and stakeholder mobile applications, the company's intranet, and other internal systems.

Key Responsibilities:
  • Oversee the development, deployment, monitoring, maintenance, and enhancement of the company's digital technology platform and applications.
  • Develop and implement a comprehensive Marketing Technology strategy and roadmap that supports the LA28 vision, mission, values, deliverables, and partnership obligations.
  • Collaborate with a cross-functional team consisting of digital marketers, developers, designers, and analysts to advance key organizational initiatives and deliver innovative and effective digital solutions that meet user expectations, enhance brand awareness, and deliver stellar digital experiences.
  • Establish and monitor key performance indicators and metrics for digital projects and platforms.
  • Ensure compliance with digital best practices, global data regulations, legal standards, and policies across the organization.
  • Drive focus on operational excellence throughout the organization & partners, including (but not limited to) processes, governance, efficient working approaches, collaboration.
  • Identify and evaluate emerging digital trends and technologies and recommend appropriate adoption and integration.
  • Commit to and promote diversity, equity, inclusion, and belonging (DEIB) principles in all aspects of digital technology management, ensuring that our platforms and applications are accessible and inclusive for all users.
Requirements:
  • Minimum of 8 years of experience in managing, implementing, migrating, and supporting digital/marketing technologies and web/app development.
  • Experience with the management and support of key digital and marketing Technology platforms. Key systems include web CMS (currently Adobe Experience Manager), user consent management (OneTrust), web/app analytics (Adobe and Google Analytics), user marketing platforms (Mailchimp, Salesforce Marketing Cloud), digital asset management, and other marketing insights and analytics tools.
  • Proven track record of successfully leading digital projects in partnership with technology and marketing stakeholder groups.
  • Expert knowledge of web and mobile technologies, platforms, and tools, such as HTML, CSS, JavaScript, WordPress, React, Angular, iOS, and Android.
  • Strong understanding of digital marketing principles and channels, such as SEO, SEM, social media, email, and content management.
  • Experience with agile methodologies, project management tools, and testing frameworks (e.g., load, stress, pen, security, accessibility).
  • Excellent communication, presentation, and interpersonal skills, with experience presenting up to a C-Suite audience.
  • Demonstrated commitment to Diversity, Equity, Inclusion, and Belonging (DEIB).
Education:
  • Bachelor's Degree or equivalent work experience.
Expectations:
  • Strategic thinker and problem solver with a passion for digital innovation and creativity.
  • Inspirational leader and team player who can motivate and mentor others.
  • Customer-centric and data-driven mindset with a focus on delivering value and quality.
  • Adaptable and flexible to changing business needs and priorities.
  • We currently work in the office 4 days per week and 1 day remote.
  • Continuous learner and self-starter who can work independently and proactively.

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