Director of Performance Marketing
3 weeks ago
About the Role:
We are seeking a highly skilled Director of Performance Marketing to join our team at PlayStation Global. As a key member of our marketing team, you will be responsible for developing and implementing performance-focused marketing strategies to drive profitable business growth and successful customer outcomes.
Key Responsibilities:
- Lead cross-functional teams to optimize performance and drive growth through data-driven decision making.
- Develop and execute media plans to ensure maximum ROI and brand awareness.
- Collaborate with finance and analytics teams to track and analyze key performance metrics.
- Partner with data science and analytics teams to develop and implement measurement stacks to improve channel performance and attribution.
- Build and define experimentation agendas to drive business growth and commercial plans.
Requirements:
- 15+ years of experience in performance marketing roles, preferably in the entertainment vertical.
- A history of successfully operating in sophisticated global organizations and influencing growth.
- A background in performance management and marketing governance.
- A strong leader with experience leading geographically dispersed teams.
- Comfortable leading senior executive stakeholders.
- Experience working with large media budgets.
About PlayStation Global:
PlayStation Global is a leading entertainment company that produces innovative products and services, including the PlayStation family of products and services. We strive to create an inclusive environment that empowers employees and embraces diversity.
What We Offer:
- A competitive base pay range of $217,500-$326,300 USD.
- A top-tier benefits package, including medical, dental, vision, matching 401(k), paid time off, wellness program, and coveted employee discounts for Sony products.
- A bonus package.
Equal Opportunity Statement:
Sony is an Equal Opportunity Employer. We strive to create an inclusive environment, empower employees, and embrace diversity. We encourage everyone to respond.
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