Director of Communications and Marketing
2 days ago
The Director of Communications and Marketing will lead a comprehensive communications and marketing strategy to advance the UCSF School of Nursing's aims, while building brand awareness and increasing the organization's visibility.
This role will be responsible for developing effective messaging and communications plans on complex issues, from new academic programs to change management initiatives, that reach both internal and external audiences.
The ideal candidate will be adept at multi-channel strategic communications and marketing across print and digital platforms, including executive communications, speech writing, e-newsletters, marketing collateral, websites, social media, video, annual reports, and donor reports.
The Director will oversee a team in developing compelling, informative content that promotes the school, elevates its impact, and celebrates its people.
This role will collaborate with units and departments across the school, and work closely with faculty, staff, learners, and other stakeholders, including the UCSF Office of Communications.
Key Responsibilities- Develop and implement comprehensive communications and marketing plans
- Lead a team in creating compelling content that promotes the school and its people
- Collaborate with units and departments across the school
- Work closely with faculty, staff, learners, and other stakeholders
- Manage a comprehensive communications program and/or projects
- Bachelor's degree in a related field and a minimum of six years of experience, including five in a supervisory/lead role or equivalent experience/training
- Strong knowledge of all aspects of communications, including strategic planning for various media venues, technical aspects, and requirements of various venues
- Broad knowledge and understanding of technical applications to effectively manage/supervise professional technical staff
- Strong knowledge of the location, its achievements, mission, vision, goals, policies, practices, and infrastructure
- Strong knowledge of current affairs, issues in higher education and/or health sciences, and/or specialized subject matter
- Strong knowledge of financial and personnel management, including understanding of management techniques, guiding principles, relevant laws, policies, and best practices
- Solid management skills to select, train, evaluate, lead, direct, guide, and motivate subordinate staff to produce high-quality work
- Solid skills to create, develop, and implement comprehensive long- and short-term strategic communications plans for various audiences
- Solid knowledge and skills to advise and consult with management to ensure delivery of the desired message to the target and/or broad general audiences
- Solid written, verbal, interpersonal communications, active listening, and political acumen skills
- Strong analytical, critical thinking, project management, and problem recognition, avoidance, and resolution skills
- Strong skills to ensure production of high-quality work within budget and time constraints
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