Marketing Director

3 days ago

Edison, New Jersey, United States Colavita USA LLC Full time
Job Overview

Colavita USA LLC is seeking a highly skilled Marketing Manager to lead the development and execution of marketing strategies across various channels. The ideal candidate will have a proven track record of driving business growth, fostering customer retention, and advancing brand awareness.

Key Responsibilities:

  • Develop and manage marketing programs to support business objectives and drive sales growth.
  • Lead the creation and implementation of successful marketing campaigns, including advertising, market research, and technology initiatives.
  • Prepare and monitor the marketing budget, allocating funds wisely to achieve business goals.
  • Collaborate with operations teams to provide high-quality collateral, tools, and presentations to support commercial objectives.
  • Plan, develop, and direct multiple avenues of marketing strategies to drive sales and brand growth.
  • Analyze website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales.
  • Identify potential new markets and create a plan to enter the market.

Requirements & Skills:

  • Bachelor's degree in Marketing or related field.
  • 3-5 years' of Marketing Management experience.
  • Effective communication skills and adaptable communication style for interacting with team members, upper management, and clients.
  • Strong project management abilities, with the ability to juggle multiple ongoing projects.
  • Strong attention to detail and accuracy.
  • Time management and organization skills in order to plan and execute both large and small marketing projects and initiatives.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Proficient with the latest marketing tools.
  • 5+ years in SEO and SEM.
  • Strong skillset in digital marketing reporting and analytics software.

Benefits:

  • Medical, Vision, and Dental Insurance.
  • 401K Plan with company match.
  • Paid Time Off.

Colavita USA, LLC is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.

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