Digital Investment Strategist
3 days ago
Zenith is a full-service media agency that drives real business outcomes for its clients. We're seeking a highly motivated Negotiator, Digital Investment to lead the day-to-day execution of digital strategic plan development and implementation.
Key Responsibilities- Assist with planning and implementation for client accounts across digital channels
- Play a leading role in campaign management, including vendor liaison and reporting
- Train and support Associate Planners in billing, reporting, trafficking, analytics, and research
- Present data, insights, and media to clients
- Develop intimate knowledge of consumer habits and touchpoints
- Craft knowledgeable and relevant points of view on media opportunities and value
- Manage vendor billing, insertion orders, and discrepancy resolution
- Optimize social and LinkedIn campaigns for financial advisors and institutional investors
- Assist in negotiations of buys, makegoods, positioning, and value add negotiations
- Draw actionable insights from syndicated data
- Build relationships with vendors to analyze media value and applicability
- Create dynamic presentations for clients
- Prepare and deliver buying and digital trafficking specs and guidelines
- B.A. or B.S. in Marketing, Advertising, or Data Science
- 1+ years of media buying/planning experience
- Agency experience highly preferred
- Experience planning digital campaigns
- Excellent verbal/written communication skills, interpersonal skills, detail-orientation, and follow-through skills
- Strong analytical, research, and quantitative skills
- Hard-working, resourceful, and thrives in a fast-paced environment
- Advanced Excel and PowerPoint skills
- Strong understanding of the technology marketplace
Zenith offers a competitive compensation package, including medical coverage, dental, vision, disability, 401k, and paid time off. We're committed to providing a positive and inclusive work environment.
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