Digital Marketing Strategist
2 months ago
Job Title: Campaign Manager, Paid Social
About the Role:
We are seeking a highly skilled and experienced Campaign Manager, Paid Social to join our team at Platform at Publicis. As a key member of our social media team, you will be responsible for developing and executing innovative paid social media strategies to drive business growth and exceed client objectives.
Key Responsibilities:
- Develop and implement day-to-day paid social media strategies to meet and exceed client business objectives
- Assist with optimizing, implementing, and analyzing paid social marketing activities
- Support the execution of customer, media, brand, and market research to produce unique insights and opportunities
- Partner with the Paid Social Supervisor to drive strategic social expertise within the team
- Report on key metrics for campaign effectiveness and develop key findings for optimization
- Foster strong relationships with internal teams and client groups
Requirements:
- Bachelor's degree or higher in marketing, advertising, business, or equivalent
- 1+ years of experience in paid social bid management, paid social campaign development/management/optimization with the use of leading social platforms (e.g. Facebook, Twitter, etc.)
- Digital media operations experience preferred
- Strong analytical thinking and mathematical skills and an ability to manage data
- Experience with Meta, Tiktok, Snapchat, Pinterest, LinkedIn, and X (Twitter)
- Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
- Strong organizational and communication skills
- Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
What We Offer:
At Platform at Publicis, we offer a dynamic and collaborative work environment, opportunities for professional growth and development, and a competitive compensation package.
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