Media Leadership Expert
3 days ago
Lucas James Talent Partners
We are seeking a seasoned Media Leadership Expert to join our team as a Traditional Buying Team Lead. As a key member of our media department, you will be responsible for leading the traditional buying team and overseeing all aspects of local and national media buys.
The estimated salary for this role is $120,000 - $180,000 per year, depending on experience.
Job Description:
Responsibilities:
- Lead the traditional buying team and oversee all aspects of local and national media buys
- Collaborate with the planning and strategy team to develop comprehensive media plans
- Directly manage a team of traditional media buyers and provide guidance and support as needed
- Present proposals to clients and internal stakeholders, including cost schedules, media weight goals, and flighting
- Sign off on all traditional media buys to ensure they meet company standards and client expectations
- Monitor buys in progress and ensure that monthly under-delivery make-goods are in place
- Stay up-to-date on industry trends and innovations, and provide recommendations to the team on how to apply them to client campaigns
- Provide market analysis and other reports as requested by clients or internal stakeholders
Qualifications:
- 10+ years of experience in media leadership, with a focus on traditional buying and planning
- Proven track record of success in leading high-performing teams and developing effective media strategies
- Experience with media buying software, including Mediaocean
- Strong analytical and problem-solving skills, with the ability to think critically and make data-driven decisions
- Excellent communication and interpersonal skills, with the ability to work effectively with clients and internal stakeholders
- Bachelor's degree in Marketing, Communications, or a related field
Benefits:
- Comprehensive benefits package, including health, vision, and dental insurance
- Ongoing education and training opportunities
- Open office and casual work atmosphere
- Company-sponsored events and team-building experiences
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