Global Paid Media Strategist
2 days ago
Are you a seasoned marketing professional looking for a new challenge? As a Global Paid Media Strategist at Equinix, you will have the opportunity to lead our digital marketing efforts and develop innovative strategies to drive business growth.
About the RoleYou will work closely with cross-functional teams to develop and execute global media strategies across various platforms, including paid search, social, display, and digital advertising.
Key Responsibilities- Develop and execute paid media campaigns to drive brand awareness, lead generation, and customer acquisition.
- Analyze campaign performance and optimize budget allocation to maximize ROI.
- Collaborate with internal stakeholders to understand business goals and develop effective marketing strategies.
- Evaluate campaign effectiveness using tracking and measurement systems, providing regular reporting and insights to senior leadership on KPIs and campaign outcomes.
- 12-15+ years experience in managing paid media campaigns in B2B technology companies with a strong background in paid search, social, and display advertising.
- 7-8 years experience leading a team of media strategists and planners.
- Excellent analytical skills and ability to communicate complex performance data effectively to stakeholders at all levels.
- Ability to communicate effectively with stakeholders at all levels, including senior leadership.
- Experience planning and executing global, regional, and localized campaigns at scale.
The estimated salary for this position is between $160,000 and $273,000 per year, depending on location. Our comprehensive benefits package includes medical, dental, and vision coverage, 401(k) matching, and paid time off. This position may be offered in other locations. Your recruiter can share more about the specific pay range for your preferred location during the hiring process.
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