Paid Media Strategist
1 month ago
We are seeking a highly skilled Paid Media Strategist to join our team at LMG Staffing Solutions. This is a unique opportunity to work with a variety of clients, developing and implementing paid search, paid social, and display marketing strategies.
Key Responsibilities:- Lead and maintain client accounts, continuously optimizing performance
- Demonstrate a deep understanding of clients' goals and business objectives
- Create decks to report on campaign performance and effectively present to clients
- Provide internal and external reporting on project status and goal progress
- Identify additional growth opportunities in other marketing channels
- Develop, implement, and manage paid search, paid social, and display marketing strategies
- Use campaign data to recommend optimizations and improve overall campaign performance
- Extract insights from campaign data, identify trends, and provide proactive recommendations
- Utilize Google, Bing, and Social Search Marketing tools as well as additional 3rd party software to develop new campaigns and edit existing ones
- Continuously manage and adjust campaign budget allocation
- Develop search marketing creative, including keyword generation, text ad copy creation, and landing page copywriting
- Bachelor's Degree
- 3 years of Paid Media experience at a digital marketing agency
- Estimated annual salary: $90,000 - $110,000 based on location and industry standards
- Medical, Dental, Vision, Short-Term Disability, and Life insurance
- 401(k) plus match, to help plan for your future
- Paid time off (starting at 15 days), plus paid holidays, paid sick days, and paid personal days
- Flexible Fridays
- Option to work completely remote
- Access to senior management and mentoring opportunities
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