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Marketing Consultant/Client Relations Specialist

2 months ago

Houston, Texas, United States Texas Association of Broadcasters Full time
Position Overview

The Texas Association of Broadcasters is seeking a dedicated and results-driven Marketing Consultant / Client Relations Specialist. This role presents a unique opportunity for a passionate sales expert to contribute to our expanding on-air and digital marketing initiatives.

Key Responsibilities
  • Identify and engage with local and regional businesses.
  • Connect with decision-makers, schedule meetings, assess client requirements, and develop persuasive advertising presentations that align with client goals.
  • Stay informed about local digital marketing trends and opportunities.
  • Design and deliver strategic marketing proposals for key accounts and new business prospects.
  • Accurately forecast revenues, achieve and surpass monthly targets across all product lines, and exceed annual objectives.
Qualifications
  • Proven history of surpassing sales targets in both traditional and digital media.
  • Strong understanding of digital offerings and their market positioning.
  • Experience in selling Search Engine Marketing (SEM), Search Engine Optimization (SEO), Targeted Display Advertising, Over-the-Top (OTT) and Connected TV (CTV), social media marketing, email campaigns, chat solutions, and website development.
  • Ability to identify and analyze business categories for prospecting.
  • Experience conducting comprehensive needs assessments to uncover client requirements and provide tailored solutions supported by data.
  • Exceptional written and verbal communication skills, with the ability to present diverse solutions to various audiences.
  • Demonstrated success in crafting marketing strategies for local and regional clients.
  • Maintain a professional appearance and demeanor.
  • Ability to collaborate effectively with a diverse clientele.
Compensation and Benefits

We offer a competitive compensation structure based on experience, along with health, dental, vision, and life insurance. Paid holidays and vacation time are also included.

Equal Opportunity Employer

The Texas Association of Broadcasters is proud to be an equal opportunity employer, committed to creating a diverse and inclusive workplace.