Enrollment Communication Strategist
3 weeks ago
Job Summary: We are seeking a highly skilled Enrollment Communication Manager to join our team at InsideHigherEd. The successful candidate will be responsible for designing, developing, and implementing enrollment communication strategies to support middle-of-funnel enrollment goals.
Key Responsibilities:- Persona and Segmentation Development: Collaborate with data, marketing, and enrollment teams to identify target student personas and segmentations, allowing for the segmentation of prospects across programs, populations, and other markers.
- Contact Journey Design: Design and plan contact journeys to support middle-of-the-funnel enrollment goals, personalized communication based on personas and segmentations, and testing and optimization.
- Contact Journey Development: Collaborate with members of the enrollment technology team to develop audience segmentations, contact journey flows, and communication outputs with Salesforce Marketing Cloud.
- Evaluation: Collaborate with enrollment and marketing leadership to identify key performance indicators and metrics for contact strategies and ensure the design, development, delivery, and maintenance of dashboards, reports, and other analytical tools to support this evaluation.
- Education: Bachelor's degree minimum, Master's degree preferred.
- Experience: Minimum of three (3) years of experience in digital marketing automation.
- Skills: Strong writing and design skills, technical skills in HTML and CSS for developing communication outputs, working knowledge of Salesforce Marketing Cloud or other email solutions, ability to manage business requirements, solution design and configuration, and testing.
We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced professional looking for a new challenge, please submit your application.
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Enrollment Communication Strategist
1 week ago
Indianapolis, Indiana, United States InsideHigherEd Full timeJob Title: Enrollment Communication ManagerJob Summary: We are seeking an experienced Enrollment Communication Manager to join our team at InsideHigherEd. The successful candidate will be responsible for designing, developing, and implementing enrollment communication strategies to support middle-of-funnel enrollment goals.Key Responsibilities:Persona and...
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Digital Marketing Strategist Intern
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Digital Transformation Strategist
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Student Enrollment Coordinator
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Enrollment Activities Coordinator
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Corporate Communications Strategist
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Strategic Fundraising Manager
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Community Engagement Specialist
1 month ago
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Community Engagement Specialist
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Community Engagement Specialist
2 weeks ago
Indianapolis, Indiana, United States AEG Full timeJob DescriptionIndiana Sports Corp is seeking a highly motivated and detail-oriented individual to join our team as a Community Outreach Coordinator. This internship role will focus on grassroots promotional and community impact efforts to raise awareness, increase engagement, and share opportunities related to our future events.Key Responsibilities:Manage...
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Internal Communications Director
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Indianapolis, Indiana, United States BrightSpring Health Services Full timeJob SummaryWe are seeking a highly motivated and organized Community Liaison to join our team at Abode Care Partners. The successful candidate will be responsible for developing and implementing marketing strategies to promote our patient-centered primary care services to healthcare professionals and communities.The ideal candidate will have a strong...
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