Digital Director of Social Strategy
3 days ago
About the Role
We're seeking a seasoned professional to lead our social strategy and content development efforts. As the key leader working across multiple teams, you'll drive the intersection of media, creative, analytics, social, and content.
Key Responsibilities
- Develop and execute strategic plans to create engaging content, build audiences, and amplify client reach
- Provide expert insights and perspectives on social media and content industry trends and best practices
- Drive thought leadership around content development, social platforms, engagement practices, measurement, and process
- Cultivate strong relationships with 3rd party content providers and websites
- Present to and strategize with clients on specific brand social initiatives
Qualifications
We're looking for a strong, impactful professional with:
- 10+ years of digital marketing experience, with an emphasis on social media and content development for major clients
- Minimum 5 years of managing direct reports
- Experience working directly with senior level clients
- Financial services industry experience a plus
- Wildly curious
- A strong understanding of media planning, distribution, and content syndication
- Superb experience leading creative thinking in the digital space: content, media, social, and activation
- The ability to develop strong relationships with internal and external partners
- Well-versed in new technology, new content solutions, social media events, and developments—plus a strong connection with entertainment and pop culture
- A strong sense of consumer insights—you get what makes people tick
- The ability to back up great creative ideas with sound analytical reasoning
- A strong, up-to-date point of view on digital media, social channels, and content platforms and up-and-coming partners, practices, and initiatives
- Poise and eloquence—when you speak with clients, they listen
- Willingness to travel—you're open to new places, new faces, and new ideas
Got what it takes? We'd love to hear from you.
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