Digital Marketing Manager

4 days ago


Ashland, Ohio, United States A. O. Smith Corporation Full time
About the Role

We are seeking a highly skilled Digital Marketing Manager to join our Marketing team at A. O. Smith Corporation. As a key member of our team, you will be responsible for developing and executing digital marketing strategies to drive business growth and customer engagement.

Key Responsibilities
  • Manage budget planning and invoicing for digital marketing campaigns.
  • Coordinate large-to-small projects and sprint planning to ensure timely delivery.
  • Manage external vendor relationships to ensure high-quality services.
  • Oversee website properties, including bug fixes, content updates, and enhancements.
  • Develop and execute multi-channel marketing and advertising campaigns.
  • Lead the transition and coordination of replatform projects for various web properties.
  • Lead process improvements and documentation to ensure efficiency and effectiveness.
  • Coordinate and assist with merchandising and content updates across brand sites and other web properties.
  • Collaborate with internal and external teams to ensure seamless development updates.
Requirements
  • Bachelor's degree in a related field.
  • 5+ years' experience in digital marketing and project management.
  • Strong understanding of marketing, especially in digital channels.
  • Strong time management and organizational skills.
  • Experience leading cross-functional teams.
  • Comfortable working in a fast-paced, agile environment.
We Offer

A competitive compensation package and comprehensive benefits plans, including medical and dental insurance, company-sponsored life insurance, retirement security savings plan, short- and long-term disability programs, and tuition assistance.



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