Marketing Operations Manager

7 days ago


Ashland, Ohio, United States A. O. Smith Corporation Full time
About the Role

A. O. Smith Corporation is seeking a highly skilled Digital Marketing Manager to join our Marketing team. As a key member of our team, you will be responsible for developing and executing digital marketing strategies that drive business growth and customer engagement.

Key Responsibilities
  • Manage and coordinate large-scale digital marketing campaigns across multiple channels, including social media, email, and search engine marketing.
  • Develop and maintain a deep understanding of our target audience and their behavior, using data and analytics to inform marketing decisions.
  • Collaborate with cross-functional teams, including sales, product, and creative, to ensure alignment and effective execution of marketing initiatives.
  • Manage and optimize our website and digital properties to ensure a seamless user experience and drive conversions.
  • Stay up-to-date with the latest digital marketing trends and technologies, and make recommendations for implementation and integration into our marketing strategy.
Requirements
  • Bachelor's degree in Marketing or related field.
  • 5+ years of experience in digital marketing, with a strong focus on strategy and execution.
  • Proven track record of success in developing and executing digital marketing campaigns that drive business growth and customer engagement.
  • Strong understanding of digital marketing channels, including social media, email, and search engine marketing.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
What We Offer

A competitive compensation package and comprehensive benefits plan, including medical and dental insurance, company-sponsored life insurance, retirement security savings plan, short- and long-term disability programs, and tuition assistance.



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