Senior Marketing Manager, Worldwide News Content

2 weeks ago


Arlington, Virginia, United States Amazon Services LLC Full time
About the Role

We are seeking a highly skilled Senior Marketing Manager to lead our Worldwide News Content team. As a key member of our Seller Strategic Communications (SSC) organization, you will play a critical role in shaping our communications strategy and ensuring that every message we send to our sellers informs and empowers them to be successful in our stores.

Key Responsibilities
  • Develop and execute a comprehensive content strategy for Seller News, working closely with cross-functional teams to create, develop, and influence content that resonates with our sellers.
  • Collaborate with internal stakeholders, including communications, PR, legal, and business teams, to drive content that meets the needs of our sellers.
  • Ensure that our content is relevant, timely, and valuable to our sellers, and that we are delivering against core business objectives.
  • Develop and maintain a deep understanding of our sellers' needs and preferences, and use data and insights to inform our content strategy.
  • Manage complex, fast-moving, and unexpected communications challenges, and be able to deal with ambiguity and uncertainty.
  • Develop and implement test plans and define solutions for News Content, experimenting with new types of content and formats.
  • Regularly report out progress and performance measurement against goals and targets in weekly, monthly, and quarterly business review forums.
About the Team

The Selling Partner Communities (SPC) organization builds lasting connections with, and drives the success of our Selling Partners (SPs). Our products, such as Seller News and Forums, are actively used by millions of SPs worldwide to engage with Amazon and foster an active and inclusive community and information exchange among SPs.

Seller Strategic Communications (SSC) works to ensure that every communication SPs receive from Amazon informs and empowers them to be successful in our stores, reinforces a strong business partnership with Amazon, and fosters SP trust.

Requirements
  • Experience building, executing, and scaling cross-functional marketing programs.
  • Experience communicating results to senior leadership.
  • Experience using data and metrics to drive improvements.
  • Experience presenting metrics and progress to goal to senior leadership.
  • Experience with test and learn, marketing optimization, and experimentation.
  • Excellent written and oral communication skills.
Preferred Qualifications
  • MBA.
  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
  • Demonstrated ability to build strong working relationships and work cross-functionally to align to solve shared problems.
  • Experience building, executing, and scaling cross-functional programs and content.
  • A healthy curiosity about what's going on within an organization and know how to put out your feelers to the right places and translate the obtained information into user-friendly communication.
  • Able to look for new and engaging ways to communicate.
  • Strong news judgment, excellent writing skills, and experience leading newsroom(s).


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