Marketing Social Media Coordinator

18 hours ago


Austin, Texas, United States Uptown Cheapskate Austin & San Marcos Full time
Uptown Cheapskate Austin & San Marcos Social Media & Marketing Coordinator

We are seeking a creative and dynamic Social Media & Marketing Coordinator to join our team and expand and improve our social media presence. The ideal candidate will have experience in creating social media strategies, knowledge of best practices for social media platforms, and excellent verbal and written communication skills.

Key Responsibilities:
  • Develop and execute a comprehensive social media strategy that aligns with Uptown Cheapskate's brand identity and business goals.
  • Monitor and analyze customer expectations according to past and current social media activity
  • Maintain, develop and optimize social media strategies and content for existing and emerging or developing platforms.
  • Plan and develop social media campaigns
  • Craft compelling content and collaborate with the marketing team to design visually appealing graphics, photos, videos, and other multimedia content that captures the essence of Uptown Cheapskate's offerings and values.
  • Engage with customers on different channels and respond to inquiries by monitoring and managing social media accounts on a daily basis, responding promptly to comments, messages, and inquiries from followers in a professional and customer-centric manner.
  • Analyze campaign KPIs
  • Transform key data into actionable insights for all stakeholders and assist in managing platform relationships.
Requirements:
  • Experience as a social media manager or a similar role
  • Experience in creating social media strategies
  • Knowledge of best practices for social media platforms including Instagram, TikTok, Twitter, Facebook. Familiarity with YouTube and others is a plus
  • Excellent verbal and written communication skills and work ethic
  • Creativity and ability to craft and/or develop engaging content
  • Time management skills, organization and the ability to multitask
  • Canva or like graphic design tools
  • AI integrated content design tools
Preferred Qualifications:
  • Obsession with creating impactful social media and video content is a must
  • Three years experience in professional content curation and social media marketing. Digital marketing, internet marketing or related fields are helpful.
  • Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience)
  • Proven experience as a Social Media specialist, coordinator, manager or similar role, preferably in the retail or fashion industry. Demonstrable track record of growing and retaining social audiences and driving traffic
  • Proficiency in social media platforms, content creation and analytics. Sound knowledge of key tools including but not limited to Meta Ad manager, Google analytics, etc.

We offer a competitive salary and potential for performance-based bonuses, health insurance, 401k, PTO and other benefits available. If you are a social media enthusiast with a passion for fashion and a flair for creativity, we invite you to join our team and help Uptown Cheapskate continue to thrive in the digital landscape.



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