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Director of Strategic Communications
2 months ago
We are seeking a highly skilled Director of Strategic Communications to join our team at the Association of Governing Boards of Universities and Colleges (AGB). As a key member of our executive office, you will be responsible for developing and executing a comprehensive communications strategy that enhances the visibility and influence of AGB.
Key Responsibilities:- Develop and manage a comprehensive communications plan for the executive office, aligned with AGB's strategic goals.
- Draft and refine AGB-member communications coming from the AGB executive office, including magazine columns, social media, videos, monthly blogs, and email messages.
- Craft speeches, presentations, op-eds, internal memos, and talking points.
- Prepare detailed briefings, talking points, and/or presentations for events, meetings, and media appearances.
- Oversee and engage in media relations activities, including building and maintaining relationships with reporters, pitching, triaging media inquiries, writing talking points, and managing the public relations management platform.
- Craft and pitch op-eds and stories that showcase the importance of higher education governance, and AGB's role in advancing board excellence.
- Coordinate interviews, media appearances, and press releases to ensure timely, targeted coverage. Monitor and respond to media coverage, ensuring a positive narrative around AGB.
- Collaborate with internal and external stakeholders to achieve plan goals as necessary.
- Regularly disseminate news clips to AGB stakeholders.
- Bachelor's degree in communications, marketing, or a related field. Graduate degree in a related field preferred.
- A minimum of eight (8) years of progressive experience in a communications, marketing, public relations, and/or public policy and advocacy environment.
- Superb oral, written, and interpersonal skills. Strong ability to represent the association and its priorities well when interacting with members, the public, and the media.
- Demonstrated success and previous experience with matrix style leadership.
- Proactive and exercises good judgment in identifying and addressing strategic communication needs.
- Excellent organizational skills, adept at managing multiple complex projects and meeting deadlines.
- Experience with colleges/universities, higher education related organizations, or nonprofit associations is a definite plus.
- Successful experience in developing and managing both major projects and budgets.
- Demonstrated ability to perform diverse tasks in a fast-paced environment; excellent organizational skills, attention to detail, and ability to carry out tasks as instructed with minimal supervision.
- A passion for using technology to be more efficient and creative; advanced proficiency with Microsoft Office applications.
- Ability to work independently and be effective in a team-oriented environment working across units and functional areas.
- Availability for limited travel. This is a hybrid position, requiring work onsite at our headquarters in Washington DC a minimum of two days per week. Applicants must reside in Virginia, Maryland, or the District of Columbia or within a reasonable commuting distance from the office.