Market Execution Specialist

6 days ago


Union, Kentucky, United States Mark Anthony Group Full time
Job Summary

We are seeking a highly motivated and results-driven Sales Development Representative to join our team at Mark Anthony Group. As a Sales Development Representative, you will be responsible for executing all aspects of our portfolio brand plans in the assigned market.

Key Responsibilities
  • Market Execution: Implement wholesaler plans, execute distributor incentive programs, and ensure key account execution.
  • Market Analysis: Track and report on-going and consistent market conditions through our MABIlity tool.
  • Weekly Recap: Provide a weekly retail/market recap of execution and performance, and provide manager feedback on market using MABIlity tool.
  • Team Collaboration: Work with team mates on a regular basis in the field, provide best practice sharing, and coordinate in market execution/activation drives against key market/account initiatives, new item launches, and/or distribution drives.
  • Brand Execution: Ensure brand execution at the market level, including pricing, shelf placement, cold box placement, display, draft, and bottle placement.
  • Competitive Intelligence: Keep abreast of competitive trends and report appropriate developments.
  • Performance Management: Monitor and evaluate personal performance on a monthly basis to identify and develop personal areas for growth.
  • MABI Way: Consistently demonstrate the MABI Way to sell, including Taste the Difference, MABI meetings, DAP3, and Performance Dashboard.
  • MABI One Culture: Fully embody the MABI One culture, including the 5Vs, 5Cs, and 27mm cases.
  • Expense Management: Manage own operating and T&E expenses within company guidelines.
Qualification and Skill Requirements
  • Experience: 0 to 2 years of experience in the beverage category or CPG industry.
  • Skills: Strong analytical and math skills for budgeting, analysis, etc. Microsoft Office (PowerPoint, Word, & Excel) - ability to develop and present. Ability to travel as necessary.
  • Education: Bachelor's Degree.


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