Marketing Director

3 days ago


Fort Lauderdale, Florida, United States SeaDream Yacht Club Full time
Job Title: Director of Marketing

Join SeaDream Yacht Club as a Director of Marketing and take on the challenge of executing a global marketing strategy that drives brand awareness, lead generation, and sales revenue.

Key Responsibilities:
  • Develop and implement marketing strategies to create brand awareness and drive lead generation.
  • Manage and develop the marketing team, including recruiting and onboarding new team members as needed.
  • Plan and execute promotional campaigns, new product releases, and seasonal sales.
  • Produce content in line with the company's brand positioning for all media outlets.
  • Ensure the website and consumer booking engine deliver a best-in-class experience.
  • Manage the CRM, including data collection, accuracy, campaigns, segmentation, lead distribution, and integration with the transaction system.
  • Create and manage the marketing budget and allocate accordingly based on performance.
Qualifications:
  • Proven experience as a marketing director or similar role.
  • Excellent leadership and organizational skills.
  • Strong analytical and creative thinking abilities.
  • Proficiency in marketing software and tools.
  • Bachelor's degree in Marketing or Business Administration.

Salary commensurate with experience. Full-time, on-site in Plantation, Florida.


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