Digital Marketing Strategist
6 days ago
We are seeking a highly skilled Digital Marketing Strategist to join our team at Pattern. As a key member of our digital advertising team, you will be responsible for developing and executing data-driven strategies to drive business growth and success.
Key Responsibilities- Manage and delegate the creation of PPC and display campaigns across various platforms, including Amazon, Walmart, Google, and Facebook.
- Perform market research to build tailored and relevant full-funnel strategies for clients.
- Nurture partner relationships by meeting regularly to review performance, negotiate advertising budgets, and discuss strategy ideas.
- Research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity.
- Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners.
- Bachelor's degree in Marketing, Business, Communications, or a related program.
- 2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.).
- Demonstrable Excel knowledge, data analysis, and problem-solving skills.
- Prior experience in managing client relationships and communicating with key internal & external partners.
- Demonstrable quickness in learning new things and an ambitious attitude.
- Working history with the Amazon advertising platform and third-party tools like Helium 10, Pacvue, Viral Launch, etc.
- Knowledge of advanced auto-bid tools, such as Marin or DS3.
- Skills in web analytics and relevant attribution models.
- Experience in retail revenue strategy.
- A dynamic and fast-paced work environment with opportunities for career growth and development.
- A competitive salary and benefits package, including unlimited PTO, paid holidays, and a 401(k) plan.
- The chance to work with a talented team of industry experts and make a meaningful impact on the ecommerce acceleration industry.
Pattern is a leading ecommerce acceleration company that provides a global platform for brands to scale their business. We are headquartered in Utah's Silicon Slopes tech hub and have offices in Asia, Australia, Europe, the Middle East, and North America. We are committed to creating an inclusive and diverse work environment that values employee experience and well-being.
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