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Product Marketing Strategist
2 months ago
We are seeking a highly skilled Senior Product Marketing Manager to join our team at JobNimbus. As a key member of our marketing department, you will be responsible for developing and implementing targeted product marketing strategies to position JobNimbus as the premier CRM for roofing contractors.
Key Responsibilities:
- Develop and execute go-to-market strategies to drive product adoption and improve platform engagement.
- Build strong cross-functional relationships with sales, product, and customer success teams to ensure seamless go-to-market motions for new product and feature launches.
- Improve feature awareness and understanding of feature value among customers and prospects.
- Develop customer proof points to leverage through the product marketing lifecycle.
- Collaborate with sales teams to improve conversion for sales and cross-sell initiatives.
Requirements:
- 3+ years of product marketing experience in a B2B SaaS environment.
- Proven track record in developing go-to-market strategies and product positioning.
- Strong interpersonal skills and the ability to build relationships with stakeholders at all levels.
- Ability to develop and deliver compelling presentations to internal and external stakeholders.
- Strong understanding of the sales process and ability to collaborate effectively with sales teams.
- Excellent written and verbal communication skills.
- Strong project management skills with attention to detail and the ability to manage multiple projects simultaneously.
- Experience with marketing automation tools and CRM platforms.
- Analytical mindset with the ability to interpret data and translate it into actionable insights.
- Experience collecting, merging, and analyzing data across multiple sources.
- Experience with Pendo, UserPilot, or other similar tools.
- Proficient in market research and competitive analysis.
What We Offer:
- A dynamic and fast-paced work environment.
- Opportunities for professional growth and development.
- A competitive salary and benefits package.
- A collaborative and supportive team environment.