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Digital Marketing Coordinator
2 months ago
At PNC Financial Services Group, we are seeking a highly skilled Digital Marketing Coordinator to join our team. As a Digital Marketing Coordinator, you will play a key role in developing and implementing digital marketing strategies to drive online traffic, customer engagement, and revenue growth.
Key Responsibilities:- Develop and implement digital marketing strategies aligned with overall business objectives.
- Oversee the creation, execution, and optimization of digital marketing campaigns, including SEO, PPC, social media, email marketing, and display advertising.
- Collaborate with the Content Marketing Specialist to develop and promote high-quality content that drives engagement and conversions.
- Ensure the company's website is optimized for UX, conversion rate optimization (CRO), and search engine visibility.
- Use web analytics tools to track, analyze, and report on performance, providing insights and recommendations to improve marketing effectiveness.
- Bachelor's degree in Marketing, Communications, or related field.
- 2+ years of experience in digital marketing, preferably in a financial services industry.
- Strong understanding of digital marketing channels, data analytics, and emerging digital trends.
- Excellent communication and project management skills.
- A comprehensive range of benefits, including medical, dental, and vision coverage, 401(k) matching, and paid time off.
- A dynamic and inclusive work environment that fosters growth and development.
- The opportunity to work with a leading financial services company and contribute to its success.
