Senior Customer Relationship Manager

6 days ago


New York, New York, United States mountsinai Full time
Job Title: Senior Customer Relationship Manager

Mount Sinai Health System is seeking a highly skilled Senior Customer Relationship Manager to join our Marketing Department. As a key member of our team, you will be responsible for driving sales and marketing transformation across the entire health system.

Key Responsibilities:
  • Manage and execute CRM campaigns to enhance the health system's digital marketing strategy and drive customer engagement and bottom-line results.
  • Oversee the configuration, customization, maintenance, and day-to-day operations of the CRM platforms.
  • Develop and implement consumer models and testing for conversion, retention, engagement, and reactivation CRM campaigns.
  • Establish and monitor triggers/events, journeys, and automations with static and dynamic content to drive patient conversions.
  • Manage incoming data pipelines and architecture, ensuring that the data required for campaigns is available.
  • Coordinate the implementation of new features and integrations.
  • Manage planning and testing of all SMS and other multi-channel communications.
  • Extract strategic insights from the customer database to drive actionable strategies and campaigns.
  • Analyze campaign results, develop benchmarks, and create and share regular performance reports, insights, and recommendations.
Requirements:
  • Bachelor's degree or greater preferred, or combination of applicable experience and education.
  • 7+ years of hands-on CRM marketing experience producing cross-channel campaigns using marketing automation platforms.
  • Experience using Salesforce CRM tools and marketing automation (Salesforce Marketing Cloud).
  • Highly data-driven with a thorough and deep understanding of numbers.
  • Relevant technical skills including HTML, CSS, SQL.
  • Knowledge of Google Analytics, data visualization tools, and project management tracking tools like Jira.
  • Ability to work in a fast-paced environment with changing priorities.
  • Strong project management skills, the ability to manage multiple projects simultaneously, and the desire to bring structure to undefined processes.
  • Communication and interpersonal skills; must be personable yet persistent.
  • Organizational skills, attention to detail, and ability to handle multiple tasks and manage deadlines.

Mount Sinai Health System is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and equitable work environment that values diversity and promotes opportunities for all.



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