Email Marketing Specialist

2 weeks ago


Provo, Utah, United States Wallaroo Media Full time
Opportunity for an Email Marketing Account Executive

Wallaroo Media is focused on empowering brands to enhance their growth and revenue through strategic marketing initiatives. In the role of Email Marketing Account Executive, you will be instrumental in the execution of impactful email and SMS marketing campaigns for a variety of clients, driving their success in the digital landscape.

Key Responsibilities:
  • Serve as the main point of contact for client interactions and provide expertise in email and SMS marketing
  • Design and implement comprehensive strategies for email campaigns and automation tailored to diverse brands
  • Segment subscribers effectively to increase engagement and revenue generation
  • Collaborate with cross-functional teams to create and launch email marketing initiatives
  • Perform A/B testing to refine content, subject lines, and overall campaign performance
Qualifications:
  • Minimum of 2 years' experience in email marketing strategy and content development
  • Understanding of email design principles and conversion optimization techniques
  • Experience with email marketing platforms such as Klaviyo, MailChimp, etc.
  • Familiarity with customer segmentation strategies in email marketing
  • Detail-oriented with a focus on achieving results
Benefits:
  • Collaborate with a skilled team in a supportive environment
  • Attractive salary and comprehensive benefits package
  • Flexible working hours and half-day Fridays
  • Additional employee benefits including a monthly budget for meals and a generous vacation policy


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