Digital Sales Manager

9 hours ago

Shreveport, Louisiana, United States Cumulus Media Full time
Digital Sales Manager Job Description

Cumulus Media is seeking a highly skilled Digital Sales Manager to join our team. As a Digital Sales Manager, you will be responsible for developing and implementing effective digital strategies to exceed digital budget. You will support a team of sellers to maximize digital revenue growth and provide ongoing strategy, product support, and digital education to improve sales team knowledge and confidence in presenting digital solutions.

Key Responsibilities:
  • Implement effective digital sales strategies to achieve digital revenue budget.
  • Collaborate with local management to establish digital priorities and expectations for local sales team.
  • Support sales staff by participating in client meetings and assisting in closing strategic, high-priority digital sales agreements.
  • Provide ongoing digital education through coaching and training.
  • Become a subject-matter expert of Company digital marketing/advertising platforms and offerings.
  • Step up as an effective external consultant and internal trainer on CUMULUS' digital tactics, benefits, and trends.
  • Own the end-to-end local digital operations process to support new business development, effective fulfillment and campaign management, and client renewals.
  • Collaborate daily with internal and external partners to ensure best-in-class user experience and troubleshoot issues as needed.
  • Analyze existing initiatives and conceptualize new programs or pipelines to advance the digital team.
  • Provide a deep understanding of markets, customers, and competitors to target needs and drive sales.
  • Provide sales teams the training, planning tools, and support to reach established revenue goals.
  • Conduct market research on trends and competitors, as well as regular customer analysis.
Requirements:
  • 7+ years of digital sales, marketing, or advertising experience preferred; broadcasting industry exposure a plus.
  • Experience selling and managing digital marketing solutions for local and regional advertisers.
  • Experience with leading digital platforms such as Facebook Business Manager, Google Ads, etc.
  • Experience developing effective digital marketing strategies to accomplish advertiser goals.
  • Solid understanding of the entire business-to-business sales process: pipelines, lead/revenue generation, successful closing processes, cross-platform solutions, etc.
  • Excellent presentation skills, strong verbal and written communication skills, and ability to prioritize and solve client issues successfully.
  • Time management and organizational skills, with high attention to detail.
  • Excellent analytical and problem-solving skills.
  • Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally.
  • Bachelor's Degree in Business, Marketing, or related field is preferred.
What We Offer:
  • Competitive compensation package that includes base salary plus commission incentives and outstanding benefits.
  • Professional growth and career opportunities.
  • Focused, responsible, and collaborative work environment with the ability to ask, 'what if' and try innovative solutions.
  • Medical, Dental & Vision Insurance coverage.
  • 401K with company match.
  • Paid Vacation, Sick & Holiday time off.
  • Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program.

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