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Senior Vice President of Strategic Partnerships

2 months ago

Tampa, Florida, United States IPG360 Full time

LEADER IN PARTNERSHIP DEVELOPMENT AND SPONSORSHIP STRATEGIES

Position Overview: IPG360 is seeking a Senior Vice President of Strategic Partnerships to enhance our dynamic organization.

This pivotal role will oversee business development and advisory initiatives, focusing on high-profile accounts and fostering strategic, long-term partnership sales. The ideal candidate will demonstrate a successful history in partnership development and sponsorship strategies, showcasing strong business insight, an entrepreneurial mindset, and a solution-oriented approach. A collaborative spirit and a team-focused attitude are essential for this position.

Company Overview: IPG360 is a premier consulting and analytics firm operating at the crossroads of sports, entertainment, technology, and various industry sectors. Our mission is to drive sustainable revenue growth through partnership marketing. We are recognized globally for our expertise in advising prestigious properties and international brands to optimize their sponsorship and partnership investments.

Utilizing our proprietary Partnership Intelligence software, we deliver quantitative insights into media and programs/platforms, highlighting both direct and indirect revenue potential for properties and brands.

At IPG360, our core values unite us and inspire us to achieve remarkable outcomes for our partners. We are dedicated to excellence, fostering inspiration, enjoying our work, collaborating through leadership, and always acting with empathy and respect. We seek an individual who embodies these values and can effectively communicate them to future team members.

Key Responsibilities:

  • Lead business development initiatives across high-profile accounts within the IPG360 portfolio.
  • Oversee daily business development activities, including scheduling in-person and virtual meetings, strategic outreach, and proposal development.
  • Manage the complete sales cycle from initial outreach to contract finalization for naming rights and significant sponsorships.
  • Facilitate communication with key accounts, ensuring effective account management and strategic action plans.
  • Supervise project management across various teams (account management, creative, valuation, consulting) to drive new business and sales efforts.
  • Maintain and manage business development pipelines using Salesforce CRM.
  • Organize and lead weekly client meetings, tracking deliverables and prioritizing key accounts.
  • Collaborate with the Business Development Studio to identify and develop potential prospects.
  • Provide ongoing reports to leadership regarding assigned accounts, including projections and business opportunities.
  • Engage in additional activities as directed to support business objectives.
  • This role may require travel.

Experience & Qualifications:

  • Bachelor's degree is required; an MBA or advanced degree is preferred but not mandatory.
  • Over 10 years of experience in solution-driven business development and partnership sales, ideally within sports or entertainment sectors.
  • A robust network of global and domestic brand and agency contacts.
  • Proven expertise in executing strategic and consultative sales initiatives.
  • Demonstrated ability to source, negotiate, and finalize major long-term partnerships.
  • Capacity to innovate and create new partnership opportunities as part of the sales process.
  • Able to independently manage the entire prospecting and negotiation process with minimal guidance.
  • Strong project and client management skills, with confidence in C-level engagements under tight deadlines.
  • A commitment to consistently servicing clients with a high degree of accountability.
  • A collaborative mindset, thriving in a fast-paced environment.
  • Proficient in software tools (MS Office Suite, Salesforce CRM, and other sales prospecting applications).
  • Exceptional interpersonal and communication skills, including presentation abilities.

IPG360 is an equal opportunity employer and will not discriminate against any applicant or employee based on legally protected characteristics.