Content Strategy Manager

1 week ago

New York, New York, United States Impact Digital Group, INC Full time
Job Overview

About Impact Digital Group, INC

Impact Digital Group, INC is a leading platform dedicated to empowering the next generation of changemakers. Our goal is to inspire and inform through accessible resources, narratives, and insights. We engage millions of young individuals who are committed to making a difference by promoting self-education, advocating for social justice, supporting marginalized communities, and fostering cultural transformation.

As one of the most engaged platforms on social media, Impact Digital's primary channels reach over 40 million people monthly. Our partners include socially responsible companies and organizations that align with our mission.

Our Achievements

The Impact team has successfully raised over $1.7 million for various social initiatives, supporting organizations that focus on civil rights, health care access, and humanitarian efforts. Our content often includes actionable items, directing substantial support to critical causes.

Position Summary

We are seeking a Content Strategy Manager who is passionate about leveraging media for social impact. This role is ideal for someone with a strong grasp of brand storytelling and audience engagement through innovative content. You will collaborate with our client partnerships and editorial teams to ensure that our content not only resonates with our audience but also aligns with our partners' goals.

Key Responsibilities

  • Develop and implement content strategies across various digital platforms, ensuring each piece is engaging and aligns with brand objectives.
  • Oversee and mentor a team of writers and creatives, maintaining high standards of content quality.
  • Collaborate with cross-functional teams to design and execute content campaigns that drive audience growth and revenue.
  • Stay informed about industry trends to keep our content relevant and impactful.

Specific Duties Include

  • Conceptualize and execute innovative content campaigns in partnership with brands and non-profits.
  • Lead the development of editorial products that drive revenue, initiated by department leadership.
  • Monitor the values-driven marketing landscape to inform content strategies.
  • Establish an organic content strategy that supports branded initiatives and aligns with corporate social responsibility goals.
  • Ensure all content meets the standards and voice of Impact Digital Group, INC while fulfilling client objectives.
  • Manage multiple content projects, ensuring timely delivery within budget constraints.
  • Collaborate with editorial teams to create proactive content that prepares audiences for future initiatives.
  • Work with the Content Team to develop and execute innovative video campaigns that align with strategic brand goals.

Qualifications

The ideal candidate will possess:

  • 3-5 years of experience in content creation, copywriting, or related fields, particularly in branded content.
  • Exceptional writing and editing skills, with a talent for storytelling.
  • Experience managing teams and projects in a fast-paced environment.
  • A deep understanding of how branded content can drive both business and social impact.
  • Strong organizational skills and the ability to manage multiple priorities effectively.

Ideal Attributes

You will thrive in this role if:

  • You are a creative thinker with a passion for innovative content solutions.
  • You are motivated to blend creativity with client objectives to produce meaningful media.
  • You are committed to social justice and eager to advance narratives that foster change.
  • You excel in collaborative environments and are excited to contribute to a diverse and creative team.

Additional Information

Position Details:

  • Full-time commitment
  • Permanent position with an initial probation period
  • Compensation: Competitive salary based on experience
  • Work environment: Hybrid remote with occasional travel for team meetings

Why Join Impact Digital Group, INC?

  • We are dedicated to diversity and inclusion, ensuring that our team reflects the communities we serve.
  • We foster a positive work culture that values optimism, care, and collaboration.
  • We are committed to personal and professional growth, encouraging our team to develop their skills and perspectives.

Note:

We encourage candidates from diverse backgrounds to apply, even if they do not meet every qualification listed.

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