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Google Ads Specialist

2 months ago

Fort Lauderdale, Florida, United States DashClicks Full time
About the Role

We are seeking a highly skilled Google Ads Specialist to join our team at DashClicks, a leading white-label marketing software development company. As a key member of our team, you will be responsible for managing and optimizing Google AdWords campaigns to drive business growth and revenue for our clients.

Key Responsibilities
  • Account Research and Management: Conduct thorough research on Google paid campaigns, identifying opportunities to build budgets and drive conversions.
  • Campaign Optimization and Management: Execute day-to-day optimization and management of campaigns, delivering actionable metrics to clients and stakeholders.
  • Paid Media Client Offerings: Develop and articulate features and benefits of our paid media client offerings to close sales and drive business growth.
  • Strategic Planning: Participate in forming effective paid search strategies to drive business objectives.
  • PPC Campaign Launch and Optimization: Launch and optimize various PPC campaigns across multiple channels.
  • Account Oversight: Oversee accounts on search platforms, including Google AdWords and Bing.
  • Keyword Selection and Targeting: Involve in keyword selection and audience targeting to drive campaign performance.
  • Performance Tracking: Track key performance indicators (KPIs) to assess campaign performance and pinpoint areas for improvement.
  • Reporting and Analytics: Produce regular reports for management, including dashboards and metrics.
  • Ad Copywriting: Write compelling and concise copy for ads to drive conversions.
  • Campaign Development: Suggest and develop new campaigns across multiple channels to drive business growth.
  • Industry Trends: Stay up-to-date with the latest PPC and SEM trends to drive campaign performance.
Requirements
  • Experience: 4+ years of proven experience in paid search advertising, with a strong focus on Google Ads.
  • Results-Driven: Proven results in managing campaigns, with a strong ability to drive business growth and revenue.
  • Analytical Skills: Strong quantitative, analytical, and problem-solving skills, with the ability to juggle multiple campaigns under pressure.
  • Technical Skills: Exceptional Excel skills, proficiency with databases, and data-oriented environments.
  • Organization and Time Management: Strong organization and time management qualities, with the ability to prioritize tasks and meet deadlines.
About DashClicks

We are a leading white-label marketing software development company, serving 30,000+ marketing agencies worldwide. We offer a competitive base pay and benefits package, with exciting growth plans and opportunities for professional development. Our company culture values innovation, collaboration, and customer satisfaction.