Marketing Manager, Americas Public Sector Sales Lead

4 weeks ago


Arlington, Virginia, United States Gartner Full time

About the Role:

Gartner's Americas Public Sector Marketing team is seeking a skilled Marketing Manager to drive strategic marketing initiatives and support sales growth in the Americas region. As a key member of the team, you will develop and execute integrated marketing campaigns, collaborate with cross-functional teams, and analyze performance metrics to inform future marketing strategies.

Key Responsibilities:

  • Develop and execute multi-channel marketing campaigns to generate sales leads and accelerate sales cycles.
  • Collaborate with sales teams to align marketing strategies and support revenue growth.
  • Design and manage content marketing programs to resonate with government decision-makers.
  • Analyze performance metrics and make recommendations to optimize marketing plans.
  • Partner with the APS Marketing Director to develop and execute tests to evaluate tactics and optimize marketing programs.

Requirements:

  • Bachelor's degree in marketing, business, or a related field.
  • 5+ years of relevant marketing experience, preferably in a government-focused environment.
  • Proven experience developing successful integrated marketing or demand generation programs.
  • Strong project management, communication, and stakeholder management skills.
  • Ability to work effectively in a collaborative, fast-paced environment.

What We Offer:

  • Competitive salary and bonus structure.
  • Generous paid time off policy and benefits package.
  • Opportunities for professional development and growth.

Gartner is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive work environment that values diversity, equity, and inclusion.



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