CRM Manager

1 month ago


Mount Clemens, Michigan, United States SVS Vision Full time
About the Role

We are seeking a highly skilled CRM Manager to join our team at SVS Vision. As a key member of our marketing team, you will be responsible for developing and implementing customer relationship management strategies to drive business growth and customer engagement.

Key Responsibilities
  • Design and execute CRM strategies to enhance customer relationships and drive sales across both retail and online channels.
  • Manage and maintain CRM software to ensure data accuracy and system functionality.
  • Segment the customer base to create targeted marketing campaigns and personalized experiences.
  • Analyze customer data to identify trends, insights, and opportunities for improvement.
  • Plan, execute, and measure the performance of CRM campaigns across various channels.
  • Map and optimize customer journeys to enhance the overall customer experience and lifecycle management.
  • Collaborate with marketing, retail, ecommerce, and customer service teams to ensure a cohesive approach to customer relationship management.
  • Generate regular reports on CRM performance metrics and provide actionable insights to senior management.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 3-5 years of experience in CRM management or a related role.
  • Proficiency in CRM software and marketing automation tools.
  • Excellent analytical and problem-solving skills with the ability to interpret complex data sets.
  • Strong verbal and written communication skills with the ability to present data-driven insights clearly and effectively.
What We Offer

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for customer relationship management, we encourage you to apply for this exciting opportunity.



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