Business Analytics Specialist
2 days ago
National Oak Distributors is seeking a highly motivated and analytical individual to join their Sales and Marketing team as a Business Analytics Specialist.
The ideal candidate will possess strong analytical and statistical skills, with experience in data mining, problem solving, and business intuition.
Responsibilities will include:
- Providing data-driven support to the sales organization through tactical plans and customer targeting strategies.
- Maintaining and updating National Oak's marketing databases, including customer lists and email distribution groups.
- Assisting in the implementation of Sales and Marketing initiatives and developing customer data trends.
- Interpreting results of analyses, identifying trends and issues, and developing recommendations to support current and future business objectives.
- Building additional sales tools to be utilized by the sales organization to target customers based on pre-defined criteria.
The successful candidate will be able to effectively communicate complex information and influence the sales organization to act based on the information presented.
Qualifications include:
- Extremely motivated and passionate about sales and marketing analytics.
- Experience with third-party marketing communication platforms and associated databases.
- Strong Excel, analytical, and statistical skills.
- Prior sales and marketing support experience.
- Prior aftermarket automotive experience or PBE (Paint, Body & Equipment) a plus.
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