Marketing Data Strategy Senior Manager

2 weeks ago


Reston, Virginia, United States Fannie Mae Full time
About the Role

We are seeking a highly skilled Senior Manager to lead our Marketing Data Strategy team. As a key member of our Digital Marketing and Technology team, you will be responsible for designing and implementing a marketing data strategy that drives business growth and customer engagement.

Key Responsibilities
  • Develop and evolve a data-driven marketing strategy that aligns with our business objectives.
  • Lead a team of data specialists in identifying and analyzing marketing data to inform business decisions.
  • Collaborate with cross-functional teams to ensure data privacy and security best practices are followed.
  • Design and implement business intelligence applications and tools to support data-driven decision making.
  • Develop and maintain databases and data systems to support marketing initiatives.
  • Identify and resolve technical issues related to data management and analysis.
Requirements
  • 6+ years of experience in marketing data management, with a focus on data strategy and analysis.
  • Proven experience in leading teams and managing projects.
  • Strong understanding of cloud technologies and data management systems.
  • Excellent communication and presentation skills.
  • Ability to work collaboratively with cross-functional teams.
What We Offer

Fannie Mae is a flexible hybrid company that offers a range of benefits and perks to support your career growth and well-being. As a Senior Manager, you will have the opportunity to work on challenging projects, develop your skills, and contribute to the success of our organization.



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