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Retail Sales Representative

2 months ago


Oakland, California, United States Atomic Brands Full time
Job Description

**About Us**

Atomic Brands is a privately-owned spirits company based in Miami, founded in 2006 with a focus on creating high-quality products that meet consumer demands. Our company values integrity, passion, and innovation, and we strive to put people first in everything we do.

**Our Mission**

We aim to develop products that consumers want and create unparallel brands that shake up the industry. From understanding consumer trends to fine-tuning flavor profiles, we are meticulous about getting the details right.

**Our Portfolio**

We have a diverse portfolio of products, including the award-winning artisan canned cocktail, Monaco Cocktails, and the premium coffee-flavored whiskey, Kentucky Coffee. We are committed to continually developing high-quality innovations across several drinking and lifestyle occasions.

**Our Guiding Principles**

We are guided by four core principles:

  • **Products People Want**: We keep our fingers on the pulse of consumer trends to guide the development of our products, using extensive market research and expert insight to create the perfect product-market fit.
  • **Brands That People Love**: We strive to weave our products into the fabric of people's lives, from music festivals to dinner parties.
  • **Uncompromising Quality**: We are devoted to perfection, pouring our passion and expertise into the careful selection of the highest quality spirits and natural ingredients.
  • **Continuous Innovation**: We take pride in continuing to develop our dynamic portfolio of products, providing the perfect drink for any occasion, tailored to the diverse and evolving tastes of our consumers.

**Job Overview**

This position reports to the Area Sales Manager (ASM) and is responsible for visiting retail accounts, working with the ASM Manager and local distributor sales reps to achieve sales and merchandising objectives. The position requires a self-motivated, organized, energetic, and creative person with beverage merchandising and sales experience.

**Key Responsibilities**

  • Ensure that our brands are merchandised and represented properly (price, cold box & shelf position, POS execution) according to our brand standards.
  • Sell our brand to retailers, gaining points of distribution in coordination with Area Manager and local distributors sales teams.
  • Call on key accounts on an ongoing basis to review in-account priorities.
  • Maintain clear and consistent dialogue with the Area Manager and distributor teams to ensure the Atomic Brands portfolio is always a priority.
  • Enhance the business by gaining new points of distribution on company innovation.
  • Represent Atomic Brands at retail tastings and events.

**Requirements**

  • Strong customer service, interpersonal, and communication skills.
  • Effective selling and presentation skills are a must.
  • Innovative and creative in approaching accounts and expanding business.
  • Ability to formulate account strategies and execute against them.
  • Motivated self-starter that requires minimal oversight and guidance.
  • Ability to work independently as well as part of a team.
  • Professional demeanor in working with coworkers, distributors, retail reps, and consumers.
  • Must have a valid driver's license and own vehicle.
  • Some nights and weekends required.
  • Travel, as needed.
  • Ability to lift 25+lbs.