Email Developer

2 weeks ago


Orlando, Florida, United States Travel + Leisure Co. Full time
Unlock Your Potential as a Salesforce Marketing Cloud Email Developer

We're seeking a highly skilled Salesforce Marketing Cloud Email Developer to join our Global Rental Digital Marketing team at Travel + Leisure Co. As a key member of our team, you'll be responsible for executing and optimizing end-to-end email marketing campaigns, collaborating with stakeholders to align on an email calendar, and managing timelines and communication plans across various audience segments.

Key Responsibilities:

  • Develop and execute email marketing campaigns using Salesforce Marketing Cloud, ensuring timely and error-free execution.
  • Collaborate with the digital marketing team and stakeholders to align on email calendars and project timelines.
  • Manage audience lists, data flows, and tracking/reporting of campaign results in partnership with the CRM and IT teams.
  • Configure and manage Journeys and Automation Builder to drive email and SMS/mobile program development.
  • Partner with Digital Analysts to ensure campaigns are deployed with proper tagging, source tracking, and link structures.

Requirements:

  • Bachelor's degree in marketing, communications, or relevant experience accepted in lieu of degree.
  • 3+ years of work experience in email marketing, development, or other relevant work experience.
  • Experience working in an email platform, Salesforce Marketing Cloud required.
  • Solid understanding and skillset of HTML and CSS coding specific to email.
  • Knowledge of email testing and optimization approaches.
  • Capability to collaborate with multiple stakeholders to effectively manage expectations, build trust, and achieve high client satisfaction.
  • Strategic thinking and problem-solving abilities, with a focus on achieving business outcomes.
  • Ability to coordinate, prioritize, and accomplish multiple tasks in a fast-paced atmosphere with minimal supervision.
  • Knowledge and experience with project management tools, Jira preferred.
  • Exceptional attention to detail and commitment to delivering high-quality work.
  • Experience working with mobile first and responsive design email templates and strategies.
  • Experience with marketing tagging and tracking platforms such as Google Analytics, Google Tag Manager, Adobe Analytics is preferred.
  • Experience with 3rd party email tools such as Litmus, Sparkpost, MovableInk, and a working knowledge of how to best use these tools.
  • Basic proficiency in AmpScript or similar personalization language.
  • Understanding of SQL is preferred.
  • Salesforce certifications are a plus, but not required.
  • Deep understanding of compliance principles- CAN-SPAM, GDPR, and other email laws and best practices.

What We Offer:

We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:

  • Medical
  • Dental
  • Vision
  • Flexible spending accounts
  • Life and accident coverage
  • Disability
  • Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
  • Wish day paid time to volunteer at an approved organization of your choice
  • 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
  • Legal and identify theft plan
  • Voluntary income protection benefits
  • Wellness program (subject to provider availability)
  • Employee Assistance Program
Where Memories Start with You

Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you'll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what's next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to, including the title and location of the position for which you are applying.


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