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Digital Advertising Sales Professional

2 months ago

Alpharetta, United States Naylor Association Solutions Full time
Job Summary

We are seeking a highly motivated and experienced Digital Advertising Sales Professional to join our team at Naylor Association Solutions. As a key member of our sales team, you will be responsible for driving business growth through strategic sales and account management.

Key Responsibilities
  • Advertising Sales: Develop and execute sales strategies to meet or exceed revenue targets across various digital platforms, including print, online, and programmatic.
  • Account Management: Foster strong relationships with existing clients, identifying opportunities to upsell and cross-sell services, and ensuring exceptional customer service.
  • New Business Development: Identify and pursue new business opportunities, leveraging industry knowledge and relationships to drive growth and revenue.
  • Revenue Achievement: Consistently meet or exceed project revenue goals, with a focus on sell-through performance and digital sales growth.
  • Customer Engagement: Respond promptly to internal and external customer inquiries, ensuring timely and effective communication.
  • CRM Management: Maintain accurate and up-to-date sales pipeline in Salesforce, logging all sales activities and ensuring data integrity.
  • Professional Growth: Commit to ongoing professional development, staying up-to-date with industry trends and best practices.
  • Technology Utilization: Leverage company technologies, such as Media Radar and ZoomInfo, to optimize sales strategies and performance.
  • Sales Presentations: Deliver professional, honest, and compliant sales presentations, providing clients with relevant information and resources.
  • Lead Generation: Actively source and develop advertising leads using various platforms and industry tools.
  • Industry Knowledge: Develop in-depth knowledge of assigned industries and publications, utilizing available resources to enhance sales efforts.
  • Ad Quality Assurance: Ensure accuracy, timeliness, and quality of all advertising copy, reports, and records.
  • Team Collaboration: Participate in sales meetings and team gatherings, fostering a respectful and collaborative work environment.
  • Problem Resolution: Address and resolve advertisement issues in a timely and professional manner.
Requirements
  • Minimum of three (3) years of stable, full-time work experience in advertising sales or digital media sales, with programmatic sales experience.
  • Bachelor's degree preferred.
  • Proven track record in developing new business and growing existing accounts.
  • Excellent verbal communication and strong writing skills.
  • Experience in managing volume, including ability to multi-task, prioritize, and manage time effectively.
  • Desire to work in a high-energy, dynamic, competitive, and fast-paced environment.
  • Ability to research industries and identify prospective clients that align with association markets.
  • Intermediate proficiency in Microsoft Office 365, Salesforce, or similar software.
  • Commitment to Naylor Association Solutions' core values, including operating with honesty and integrity, respect for others, and teamwork.
  • Reliable transportation and access to dependable Wi-Fi.