Regional Social Media Manager
2 weeks ago
Cedar Point is seeking a highly skilled Regional Social Media Manager to lead our digital presence in the Midwest region. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive social media strategy to drive brand visibility and engagement across our parks.
Key Responsibilities:
- Develop and lead the regional social media strategy to drive brand visibility and improve audience engagement.
- Lead and manage a team of digital content area managers to ensure effective execution in alignment with strategic goals.
- Guide editorial planning to ensure consistent and strategic delivery across all channels.
- Collaborate with key stakeholders across departments to align strategic objectives and execution.
- Monitor, analyze and implement organic social media performance metrics to inform strategic adjustments and enhance campaign effectiveness.
- Provide leadership, mentorship, and professional development to team members, fostering a collaborative and high-performance environment.
Requirements:
- Bachelor's degree in Marketing, Communications, Social Media, Social Media Marketing, Journalism, Business Administration, or a related field.
- 3-5 years of experience in social media management, preferably in the entertainment, hospitality, or attractions industry.
- Proven leadership and team management experience.
- Deep understanding of social media platforms, analytics tools, and best practices.
- Proficiency in Adobe Creative Suite (Photoshop, Premiere, Illustrator, InDesign) and other relevant design tools.
- Strong written and verbal communication skills with a customer service mindset.
- Ability to work independently and collaboratively in a fast-paced environment.
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