Digital Content Coordinator

6 days ago


Houston, Texas, United States Houston Astros Full time
Job Summary

We are seeking a highly motivated and creative Social Media Marketing Specialist to join our team at the Houston Astros. As a key member of our marketing department, you will be responsible for developing and executing our social media strategy to engage with our fans and promote our brand.

Key Responsibilities
  • Develop and implement social media campaigns to increase brand awareness and engagement
  • Manage and maintain our social media presence across multiple platforms, including Facebook, Twitter, Instagram, YouTube, and LinkedIn
  • Collaborate with our content team to plan and execute social media content, including graphics, videos, and photos
  • Monitor and analyze social media metrics to track performance and make data-driven decisions
  • Identify and capitalize on trends and opportunities to increase our social media presence and engagement
  • Work closely with our PR and communications department to stay up-to-date on club news and press releases
  • Develop and maintain content tagging software to track content performance
  • Monitor social media platforms for engagement and respond to fan inquiries in a timely manner
  • Collaborate with other departments to ideate and plan social media campaigns that support business objectives
Requirements
  • 1+ years of experience in social media marketing or a related field
  • Strong understanding of social media platforms and their respective features
  • Excellent communication and interpersonal skills
  • Ability to work in a fast-paced environment and prioritize multiple tasks
  • Strong analytical and problem-solving skills
  • Proficiency in Microsoft Office and Adobe Creative Suite
  • Bachelor's degree in marketing, communications, or a related field
Work Environment

This role operates in an office setting and requires the ability to work in a fast-paced environment. The ideal candidate will be able to work independently and as part of a team to achieve business objectives.

Physical Demands

This role requires the ability to sit for long periods of time and use a computer. The ideal candidate will be able to lift up to 25 pounds and stand for short periods of time.

Travel

Travel may be expected in this role, but it is not a requirement.



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