Enterprise Business Marketing Program Manager, ALAC

2 weeks ago

Coral Gables, Florida, United States Apple Full time

Position Overview

At Apple, innovative concepts swiftly evolve into exceptional products, services, and customer experiences. We are seeking a dedicated and enthusiastic leader in enterprise and small to medium business marketing who is passionate about technology and recognizes the transformative potential of Apple products in the business landscape.

Role Responsibilities

The Enterprise Business Marketing Program Manager will play a pivotal role in executing initiatives and crafting content that showcases how our clients in Latin America and globally leverage Apple technology across various business sizes.

In this capacity, you will act as a vital connection between Apple and the Worldwide Business Markets team. Your responsibilities will include:

  • Developing and localizing content and programs to educate and inspire clients regarding the benefits of Apple products and platforms.
  • Articulating market opportunities and providing insights and leadership related to our products.
  • Creating and implementing the annual ALAC Business Markets Marketing strategy, detailing opportunities and actions that drive growth and leadership within the segment.
  • Serving as the liaison between the local market and the global Business Markets teams, influencing messaging and initiatives for business.
  • Ensuring the integrity of product messaging and positioning across all customer interactions, promoting excellence.

Qualifications

To be considered for this role, candidates should possess:

  • A minimum of 10 years of experience in B2B product marketing.
  • Fluency in both Spanish and English.

Preferred Skills

Ideal candidates will demonstrate:

  • Exceptional storytelling and presentation abilities.
  • Strong analytical skills with an understanding of industry trends.
  • A strategic mindset with meticulous attention to detail during execution.
  • Collaboration and interpersonal skills that foster partnerships and encourage teamwork.
  • Expert knowledge of competitive and third-party products and strategies.
  • Willingness to travel up to 20% of the time.
  • Proficiency in Portuguese is an advantage.

Commitment to Diversity

Apple is an equal opportunity employer dedicated to fostering inclusion and diversity. We actively promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.

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