Marketing Communications Specialist
4 days ago
The Marketing Communications Specialist plays a pivotal role in key marketing and sales activities for Public Agency Retirement Services (PARS). This position supports the promotion and sale of retirement plans and trusts for local governments and educational agencies nationwide by crafting and editing marketing content for various mediums, and providing other sales support as needed.
Responsibilities
- Prepare written responses for assigned RFPs and other proposals for public agencies, working closely with the RFP team to create, write, edit, review, and complete RFP responses and proposals by deadline, coordinating with other departments as needed.
- Assist in tracking outstanding RFP submissions, provide timely follow-up communications, and in production of periodic win/loss reports.
- Monitor and assist with RFP and governmental news tracking systems.
- Assist in the operation and updating of RFP management software.
Marketing Support
- Prepare, review, and edit written content for marketing emails, presentations, webinars, website, and promotional materials such as flyers and brochures.
- Prepare written responses/proposals for requests for speaking roles/presentations for conferences.
- Manage and support marketing projects and research.
Sales Support
- Coordinate with various departments to prepare and/or assist in the preparation of sales materials, presentations, proposals, reports, and analyses.
- Assist with client communications.
- Provide support for sales meetings.
- Manage and support sales projects and research.
Requirements
- Bachelor's degree required, preferably in Public Administration, Political Science, English, Journalism, Business Administration, Marketing, or Communications.
- Excellent writing/editing skills, including technical writing, generating new written content, and editing written content for a variety of mediums.
- Proficient in Microsoft Outlook, Word, Excel, and PowerPoint, and Customer Relationship Management (CRM).
- Ability to work under deadlines and manage multiple projects, tasks, and demands.
- Ability to work without direct supervision and efficiently manage tasks and time.
- Ability to perform research and analysis related to sales/marketing and public affairs matters.
- Versatility in marketing and technical writing to prepare a variety of communications.
- Strong work ethic, critical thinking, problem-solving, and interpersonal skills.
Preferred Qualifications
- Experience with public agencies, financial services, and/or retirement plans.
- Knowledge of local, state, and federal government structures and operations.
- Experience with marketing and sales communications in various forms, such as long and short form proposals, RFPs, grant writing, and digital marketing.
- Experience with RFP management software.
- Certified Employee Benefits Specialist (CEBS) or other pension-related coursework preferred.
Public Agency Retirement Services (PARS) was established in 1983 to provide the analysis, design, and implementation of customized retirement solutions for public agencies (schools and cities). We are the largest local agency-controlled, multi-employer, governmental retirement system in the state. A unique blend of financial expertise combined with exceptional products, a flexible approach to problem-solving, and conscientious service has enabled us to become a valued benefits consultant to our many clients across the country. We're well-positioned to maintain our reputation as an industry leader. And we need you to help keep us there.
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