Sales and Marketing Strategist

2 weeks ago


Bloomington, United States InsideHigherEd Full time
Job Summary

We are seeking a highly skilled Sales and Marketing Specialist to join our team at InsideHigherEd. This is a full-time, 12-month position that will provide marketing and sales leadership targeting external conferences and events.

Key Responsibilities
  • Develop and execute strategic marketing plans to increase visibility, lead generation, and revenue.
  • Direct the sales process for externally-sponsored constituents, including negotiating and executing facility and service usage agreements.
  • Conduct scheduled and unscheduled tours of the spaces and client visits, and maintain and coordinate the management of website content.
  • Oversee social media marketing efforts, including content creation, editing, management, and analysis of social media presence.
  • Perform graphic design duties for print and digital materials, including catering menus, event fliers, and advertisements.
Requirements
  • Associate's degree in Marketing, Communications, Business, or related field preferred.
  • Minimum of one year related experience, with knowledge of marketing, sales/negotiation skills, digital marketing strategies, graphic design software, content creation, and CRM software.
What We Offer

We offer a competitive salary, generous benefits, and access to multiple tuition programs for employees and dependents. Illinois Wesleyan University is committed to recruiting, supporting, and fostering a diverse, inclusive, and civil community of outstanding faculty, staff, and students.



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