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Area Director Sales OEM

2 months ago

Indianapolis Indiana, United States Extended Stay Indianapolis Airport Full time
Job Summary:

The Sales Director is responsible for planning and managing the overall sales and marketing strategy for a collection of 4 economy Extended Stay America (ESA) branded hotels in the Indianapolis market.

This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives for all of the entire collection of hotels.

This individual will oversee operations of the hotel sales department, including direct sales follow-up, sales administration, hiring of staff, training, managing, and coaching.

Additional responsibilities include sales and marketing budget forecasting, advertising, marketing, and business plans; managing within approved plans and budgets.

Management-level associates are expected to work as much of each workday as is necessary to complete their job responsibilities; for this role, overtime does apply and is calculated accordingly.

Responsibilities:
  • Coordinate all group, transient, and catering sales solicitations and bookings to maximize overall revenue.
  • Coordinate sales automation efforts, ensuring a region sales database is developed and managed for various email campaigns and customer solicitation efforts to maximize overall revenue.
  • Develop, recommend, implement, and manage the division's annual budget and the advertising, public relations, marketing, and sales plans and programs for the hotel to maximize rate occupancy and food & beverage opportunities, thus ensuring the hotel meets/exceeds management and owner revenue/profit goals and expectations.
  • Initiate and develop sales trips to key feeder markets/cities with a focus on identifying accounts that can directly benefit revenue performance targets at all hotels located within the cluster.
  • Work directly with property-based Directors of Sales to help with coordination of on-property direct sales efforts.
  • Proactively conduct outside sales calls, conduct sales tours, and entertain clients.
  • Understand the content reflected in contracts and how to negotiate terms therein.
  • Develop and maintain market awareness to ensure the ability to predict revenue opportunities and set proactive strategies.
  • Monitor production of all top accounts and evaluate trends within your market.
  • Conduct on-property visits to hotels within assigned collection to assess the strength of sales leadership, strategic culture, and adherence to Aimbridge Hospitality's established regulations, company standards, sales standards, and sales metrics.
  • Comply with attainment of individual goals as well as team goals and budgeted metrics.
  • Train all members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue.
  • With input and guidance from the GM and/or Corporate HR, manage Human Resources in the division to attract, retain, and motivate employees; hire, train, develop, empower, coach, and counsel, conduct performance and salary reviews, resolve problems, provide open communication vehicles, discipline, and terminate as appropriate.
  • Develop a full working knowledge of the operations and policies of the hotel, including Sales, Food and Beverage, Front Office, and Reservations.
  • Maintain strong visibility in local community and industry organizations.
  • Attend and/or conduct daily/weekly/monthly meetings and any other functions required by management, providing training on a rotational basis.
  • Maintain professional working relationships and promote open lines of communication across your collection of hotels to achieve initiatives with respective marketing partners and other internal departments.
  • Act as directed on behalf of the General Manager in his/her absence; performing any other duties as requested by management.
Property Details:

Indianapolis, home to the famed Indianapolis Motor Speedway, is a popular destination for auto racing fans. Whether you're here for a race or just as a tourist, you'll love the roomy suites at Extended Stay America that include on-site laundry facilities, free in-room Wi-Fi, and a full kitchen in every room.

Company Overview:

As the global leader in third-party hotel management, our growing portfolio represents over 1,550 hotels in all 50 states and 22 countries, from top international lodging brands to luxury hotels, destination resorts, and lifestyle hotels.

Our associates around the globe are passionate about serving our guests and driving exceptional results, and thrive in a culture where everyone is inspired to be the best.

Benefits:
  • After an initial waiting period, those hired into full-time positions are eligible for a competitive benefits package that includes the following:
  • Medical, Dental, and Vision Coverage
  • Short-Term and Long-Term Disability Income
  • Term Life and AD&D Insurance
  • Paid Time Off
  • Employee Assistance Program
  • 401k Retirement Plan