Marketing Data Insights Specialist

1 day ago


Atlanta, Georgia, United States Stripe Theory Full time
About the Role

We are seeking a highly skilled Marketing Data Analyst to join our team at Stripe Theory. As a key member of our agency, you will be responsible for analyzing and interpreting marketing data to inform and fuel strategies across PR, marketing, and digital.

Responsibilities
  • Analyze and report on marketing data to identify trends, conclusions, and strategic insights.
  • Perform ROI analysis to evaluate the efficiency and effectiveness of different channels, ad formats, and campaigns.
  • Present ongoing report deliverables to clients and stakeholders.
  • Develop and maintain data collection tools, including social listening and media monitoring.
  • Stay up-to-date on analytics news and trends, and share insights with the team.
  • Support clients in quick crisis and issues reporting.
  • Participate in team brainstorming sessions.
Requirements
  • Bachelor's degree in Advertising, Marketing, or equivalent.
  • 2-3 years of experience in a similar marketing strategist or marketing analytics role.
  • 2-3 years of experience writing marketing data insights and creating reports.
  • Proficient in Excel, Google Sheets, or equivalent.
  • Intermediate understanding of social media platforms and other marketing channels.
  • Preferred: Experience in building tables, visualizations, and dashboards with a BI tool.
  • Strong verbal and written communication skills.
  • Demonstrated ability to multitask, prioritize, and manage deadlines.
  • Strong research skills.
  • Developed interpersonal skills and the ability to work effectively with a variety of people.
  • Eagerness to learn new tools and techniques.

At Stripe Theory, we are committed to creating a diverse and inclusive work environment. We are an Equal Opportunity Employer and welcome applications from qualified candidates of all backgrounds.



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