Digital Marketing Strategist
3 weeks ago
CyberArk, a global leader in Identity Security, is seeking a highly skilled Digital Marketing Manager to join our Paid Media team. As a key member of our team, you will play a pivotal role in driving our digital strategy and executing multi-channel global marketing campaigns.
Key Responsibilities:- Develop and execute integrated digital strategies across paid social media, content syndication, third-party sponsorship, paid search, and display programmatic channels.
- Manage the development of omni-channel strategies, including retargeting and campaign optimization.
- Collaborate with the Paid Media Director, Solution teams, Regional teams, and Partner team to ensure alignment and successful project outcomes.
- Define, measure, optimize, and report campaign performance, providing actionable insights to the team.
- Manage the digital agency, including submitting Statements of Work, Purchase Orders, work back schedules, QA processes, weekly calls, and reporting.
- Owning the paid media budget for digital campaigns while tracking to goals.
- Develop and present insightful and actionable recommendations to leadership based on findings.
- Drive continuous improvement in executional rigor and operational processes.
- 5+ years of global experience with hands-on execution, implementing digital strategy, building, and managing multi-channel digital marketing campaigns.
- B2B marketing experience desired. SaaS experience and experience targeting developers audience - a big plus.
- Experience launching and optimizing campaigns on paid social platforms, like LinkedIn, (bonus if experience with Reddit), on email/automation platforms, and with media publications.
- Experience running content syndication programs, multi-touch programs, ABM programs.
- Strong understanding of enterprise-level marketing technology tools is needed (Tableau, Adobe Analytics, 6sense - bonus if experience with Marketo, SFDC).
- Ability to define strategic vision through data analysis, insights, and prioritization.
- Strong communication and interpersonal skills, and ability to collaborate with cross-functional teams.
- Have digital agency management experience.
- Ability to thrive in a dynamic, fast-paced environment.
The salary range for this position is $98,000- $160,000/year, plus commissions or discretionary bonus, which will be based on the employee's performance. Base pay may also vary considerably depending on job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits.
CyberArk is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.
-
Digital Marketing Strategist
3 days ago
Newton, Massachusetts, United States CyberArk Full timeCyberArk Digital Marketing Manager Job DescriptionCyberArk is the global leader in Identity Security, and we're seeking a highly skilled Digital Marketing Manager to join our Paid Media team.This role will be responsible for leading digital strategy and execution of multi-channel global marketing campaigns. You will work closely with the Paid Media Director,...
-
Digital Marketing Strategist
1 week ago
Newton, MA, United States Kognitiv Inc Full timeJob Summary Kognitiv Inc is seeking a highly skilled Digital Marketing Lead to join our team. The successful candidate will be responsible for developing and executing comprehensive marketing strategies to achieve key business goals, including maintaining our impressive pace of 50% YoY increase in new sales over the next 24 months. Key Responsibilities ...
-
Digital Marketing Supervisor
3 weeks ago
Newton, United States Thorlabs Full timeJob Title: Digital Marketing SupervisorThe Digital Marketing Supervisor plays a crucial role in strengthening Thorlabs' brand position by developing and overseeing the creation of effective digital marketing collateral. This includes writing, editing, and reviewing content to ensure it meets brand requirements and effectively communicates the company's...
-
Digital Marketing Supervisor
1 month ago
Newton, United States Thorlabs Full timeJob Title: Digital Marketing SupervisorThe Digital Marketing Supervisor plays a crucial role in strengthening Thorlabs' brand position by developing and overseeing the creation of effective digital marketing collateral. This includes writing, editing, and reviewing content to ensure it meets brand requirements and effectively communicates the company's...
-
Digital Marketing Supervisor
1 month ago
Newton, United States Thorlabs Full timeJob Title: Digital Marketing SupervisorThe Digital Marketing Supervisor plays a crucial role in strengthening Thorlabs' brand position by developing and overseeing the creation of effective digital marketing collateral. This includes writing, editing, and reviewing content to ensure it meets brand requirements and effectively communicates the company's...
-
Digital Marketing Manager
3 weeks ago
Newton, United States Thorlabs Full timeJob Title: Digital Marketing ManagerThorlabs is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing campaigns that drive business growth and brand awareness.Key Responsibilities:Develop and implement digital marketing...
-
Senior Strategist
4 weeks ago
Newton, United States Paytronix Full timeJob Title: Senior StrategistWe are seeking a highly skilled Senior Strategist to join our team at Paytronix. As a key member of our Strategy & Analytics department, you will be responsible for developing and delivering plans for our restaurant clients, leveraging your expertise in data analysis and business strategy to drive business results.About the RoleAs...
-
Digital Marketing Manager
1 week ago
Newton, Massachusetts, United States CyberArk Full timeCyberArk Digital Marketing Manager Job DescriptionCyberArk is a global leader in Identity Security, and we're seeking a talented Digital Marketing Manager to join our team. As a key member of our Paid Media team, you'll be responsible for leading digital strategy and execution of multi-channel global marketing campaigns.Key Responsibilities:Develop and...
-
Digital Experience Specialist
1 week ago
Newton, Massachusetts, United States PSMJ Resources, Inc. Full timeUnlock Your Potential as a Digital Experience SpecialistAt PSMJ Resources, Inc., we're seeking a talented individual to join our marketing team as a Digital Experience Specialist. In this role, you'll be responsible for studying web user experiences, identifying areas for improvement, and implementing changes to increase conversions.Key...
-
Digital Marketing Director
4 days ago
Newton, Massachusetts, United States Boylston Staffing Full timeWe are seeking a seasoned Marketing Manager to lead our marketing efforts and drive business growth. The ideal candidate will have at least 4 years of marketing experience, with a focus on lead generation-based marketing. They will be responsible for managing a team, developing and executing marketing strategies, and analyzing campaign results.Key...
-
Digital Experience Analyst
1 week ago
Newton, United States PSMJ Resources, Inc. Full timeAre you a talented marketing professional with a passion for managing and optimizing digital experiences that generate more traffic, leads, and conversions? Do you thrive in a fast-paced and self-starting environment? Are you looking for an opportunity where you can create long-term value as part of a growing team? If you answered “yes” to any of these...
-
Regional Marketing Director
7 days ago
Newton, Massachusetts, United States Northland Full timeJob Summary:The Regional Marketing Manager will play a pivotal role in Northland's Marketing Department, leading marketing strategies across a designated portfolio of multifamily properties. This position requires a deep understanding of property-specific needs and market trends to develop and implement tailored marketing initiatives that attract prospects...
-
Regional Marketing Manager
2 weeks ago
Newton, United States Northland Full timePosition Purpose: The Regional Marketing Manager will play a pivotal role in Northland’s Marketing Department, leading marketing strategies across a designated portfolio of multifamily properties. This position requires a deep understanding of property-specific needs and market trends to develop and implement tailored marketing initiatives that attract...
-
Marketing Manager
3 weeks ago
Newton, United States Sokolove Law Full timeCompany DescriptionSokolove Law, founded in Boston in 1979 by Jim Sokolove, is dedicated to providing equal access to legal services and has recovered over $5.1 billion for clients nationwide. Sokolove Law ensures that clients receive the dignity and respect they deserve throughout the legal process and offers locations nationwide to serve clients in all 50...
-
Account Executive Multimedia Sales
2 months ago
Newton, United States Salem Media Group, Inc Full timeOverview: Salem Surround - Boston, a division of Salem Media Group, offers an exceptional opportunity for a Media Strategist / Account Executive for New Business Development. We are looking for a highly motivated sales professional to join our growing on-air and digital sales team. The individual who is hired will sell and manage our multi-media marketing...
-
VP, Marketing Lead
4 days ago
Newton, Massachusetts, United States Ascensus Full timeJob Summary:The Vice President, Enterprise Solutions Marketing is a key commercial leader, driving growth of the Enterprise Solutions business with targeted clients through marketing.This role will report to the Chief Marketing Officer and be part of the Digital, Marketing & Analytics leadership team, as well as sit on the Enterprise Solutions' leadership...
-
Senior Director of Performance Marketing
3 days ago
Newton, Massachusetts, United States Bright Horizons Full timeThe Senior Director of Performance Marketing will lead the development and execution of a comprehensive performance marketing strategy aligned with Bright Horizons' business goals and objectives.Key Responsibilities:Develop and execute multi-channel marketing campaigns, including SEM, SEO, display, social media, and direct mail.Oversee the performance...
-
Newton, Massachusetts, United States Bright Horizons Full timeJob SummaryThe Senior Director of Performance Marketing is a pivotal role in driving center leads and enrollments, as well as supporting benefits registration and utilization through data-driven strategies. This position oversees a team of marketing professionals and collaborates closely with cross-functional teams to optimize marketing efforts across...
-
Senior Director of Performance Marketing
4 days ago
Newton Center, Massachusetts, United States Bright Horizons Family Solutions Full timeThe Senior Director of Performance Marketing is responsible for leading performance marketing initiatives at Bright Horizons Family Solutions.This role will be pivotal in driving center leads and enrollments and supporting benefits registration and utilization through data-driven strategies.The Senior Director of Performance Marketing will oversee a team of...
-
Marketing Director
2 weeks ago
Newton, MA, USA, United States American Consumer Credit Counseling Full timeMarketing ManagerWe are seeking a seasoned Marketing Manager to spearhead our marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and executing comprehensive marketing strategies that elevate our brand's presence, enhance engagement with our audience, and increase conversion rates.Key...