Digital Marketing Account Manager
5 days ago
About Impactable:
We are a savvy group of marketers who are eager to learn and grow together while servicing clients from around the world as a team. You'll have the opportunity to learn from the best in the industry, leverage the latest tech, and be exposed to new marketing channels and tactics.
Our agency has doubled in revenue and size in the last year and is on track to more than double again this year through our own growth and a series of planned acquisitions. If you are eager to grow and learn in a constantly evolving startup, this could be the right move for you.
Position Overview:
The Account Coordinator is responsible for servicing and maintaining client relationships with assigned accounts using a consultative approach with client contacts. This position champions the tactical responsibilities that drive client results and manages the daily team business.
You serve as the production contact on assigned accounts and manage their marketing projects/programs across a matrixed organization, working with our sales, service & support teams, Centers of Excellence, data engineering & professional services teams, and client partners. Your role is relied upon to create and demonstrate value within our client relationships, monetize that value, and lead/organize a team to deliver desired results.
You will direct key account planning activities, manage client processes and/or campaigns, and be accountable for on-time delivery of client projects with flawless execution. This will require an eye for detail and adherence to process at each step in account campaign or project work. You will also be responsible for mentoring and developing account support team members. The end result is client satisfaction and retention, and achievement of team revenue and gross profit goals.
Key Responsibilities include, but are not limited to:
- Project Execution
- Serving as Process Manager
- Client-level Reporting
- Quality Control
- Solidify and strengthen client relationships at Production level; effectively marshaling the resources needed to meet/exceed client expectations.
High-Level Measurements of Success:
- On-time delivery of client projects
- Quality: ensure that all deliverables are flawlessly executed and according to expectations or project requirements
- Proactively managing time to launch; keen follow-up and resolution skills allowing us to maximize our revenue opportunities by proactively managing process resulting in the quickest time to launch as possible.
- Client-level reporting: By giving visibility to key performance indicators (KPIs), you will directly contribute to our ability to achieve better results for clients.
Required Skills / Education / Knowledge:
- 2+ years experience in marketing/advertising
- Basic understanding of marketing concepts and KPIs
- Prior client-facing experience
- In-depth knowledge of running B2B or B2C campaigns
- A good understanding of current marketing trends
- Exceptional communication and project management skills
- Ability to manage client relationships resulting in high levels of customer satisfaction
- Tech-savvy; ability to quickly learn different technologies
- Ability to proactively think through, evaluate, and solve problems logically
- Ability to multi-task with a high degree of accuracy and attention to detail
- Ability to work independently and as part of a team
Desired Skills / Education / Knowledge:
- Bachelor's degree in marketing, advertising, business, communications, media studies or related fields
- Be able to speak to the marketing funnel with B2B application
- Prior experience managing campaigns in one or more advertising platforms (LI, programmatic, Meta, etc.)
- Prior agency setting experience
- Prior sales experience
- Meeting management skills; have led or participated in formal client meetings.
Compensation and Benefits
The salary range for this position is $40,000 - $60,000
Vacation time, health, dental, life, vision, PTO, and flexible work-from-home days.
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