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Search Engine Optimization Expert
2 months ago
Digital United is seeking a Search Engine Optimization Expert to spearhead the development and execution of effective search engine optimization initiatives for a diverse range of clients across various sectors. Your primary objective will be to enhance our clients' online visibility, driving increased organic traffic and improving conversion rates.
Key Responsibilities- Craft and implement customized SEO strategies tailored to the unique needs of each client.
- Conduct thorough website audits to pinpoint technical SEO challenges, assess competition, identify keyword opportunities, and recommend areas for enhancement.
- Deliver strategic insights for both on-page and off-page SEO to optimize client websites.
- Analyze user behavior and site analytics to generate actionable content ideas and recommendations.
- Perform in-depth keyword research to inform content strategies for each client.
- Enhance client websites by optimizing meta tags, headers, alt attributes, and URL structures according to best practices.
- Collaborate with internal and client content teams to produce SEO-friendly content that aligns with identified keyword strategies.
- Devise and implement link-building initiatives to boost domain authority for client websites.
- Conduct regular technical SEO assessments to ensure optimal website performance and work with web developers to resolve issues related to site speed, crawlability, and indexability.
- Utilize tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz to monitor and report on SEO effectiveness.
- Create clear and engaging presentations for clients, tailored to varying levels of SEO knowledge, to communicate strategies, results, and recommendations effectively.
- Bachelor's degree in Marketing, Communications, Information Technology, or a related discipline.
- 3-5+ years of SEO experience, ideally within a digital marketing agency.
- Experience in a creative environment focused on digital solutions.
- Ability to integrate and align diverse content with overarching content strategies, including SEO, SEM, and Social Media.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, and Ahrefs.
- Comfortable managing multiple clients in an agile work setting.
- Excellent verbal and written communication skills, capable of explaining complex SEO concepts to clients.
- Collaborative and supportive work environment.
- Unlimited paid time off.
- Comprehensive medical, dental, and vision coverage, along with a 401k plan.
- Eligibility for annual performance bonuses.
- Continuous training and professional development opportunities.
- Team-building outings and events, inclusive of remote employees.
Equal Opportunity Employer
Digital United is committed to creating a diverse environment and is proud to be an equal opportunity employer. We do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by law or regulation. We ensure that all qualified applicants receive equal consideration based on job-related factors.
