Associate Director Ad Operations Lead

1 week ago


New York, New York, United States ESPN Full time
Job Title: Associate Director Ad Operations

As a key member of the ESPN Media team, the Associate Director Ad Operations will oversee the execution of advertising campaigns across various digital media channels. This role requires strong leadership and collaboration skills to manage a team responsible for ad trafficking and optimization, as well as working closely with sales and marketing teams to ensure campaign objectives are met.

Responsibilities:
  • Lead a team of ad operations professionals to ensure the successful execution and delivery of advertising campaigns across multiple digital media platforms.
  • Oversee end-to-end campaign tracking, tagging, and trafficking to ensure accurate measurement of key media performance indicators across ESPN O&O and paid digital media channels.
  • Collaborate with internal and external teams to drive resolution efforts and develop processes related to trafficking, workflows, and tools that support effective project delivery.
  • Effectively communicate project status by creating and maintaining comprehensive project plans and providing regular updates on schedules, progress, risks, change impacts, results, etc.
  • Stay up-to-date on industry trends and emerging technologies to implement innovative ad operations solutions and leverage new tools and technologies for improved campaign performance.
Requirements:
  • Minimum 7 years of experience in Digital Operations, Media, or a related field.
  • Minimum 4 years of experience managing a team and fostering a collaborative culture.
  • Must have experience with direct response campaigns.
  • Ability to organize tasks effectively and develop workflows.
  • Technologically savvy and able to sift through digital tools smoothly.
Preferred Qualifications:
  • Comfortable working in a fast-paced and dynamic environment, supporting new products/businesses supported by a proven large-scale media property.
  • Excellent communication skills and proven collaborator, and is comfortable navigating a matrixed organization and stewarding stakeholder relationships.
Education:
  • Bachelor's degree or equivalent in business, computer science, marketing, or a related field.


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