Brand Director

3 weeks ago


Burbank, California, United States SEGA of America Full time
Job Summary

SEGA of America is seeking a highly skilled Brand Director to lead the development and execution of global brand marketing strategies for Sonic. The successful candidate will be responsible for driving innovative brand marketing initiatives, building strong relationships with cross-functional teams, and delivering business results.

Key Responsibilities
  • Develop and execute global brand marketing strategies to drive business growth and brand awareness.
  • Lead the development of brand positioning, messaging, and creative assets to support marketing campaigns.
  • Collaborate with cross-functional teams to ensure alignment and effective execution of marketing initiatives.
  • Manage and optimize marketing budgets to achieve business objectives.
  • Monitor and analyze market trends, competitor activity, and consumer behavior to inform marketing strategies.
  • Develop and maintain strong relationships with key stakeholders, including internal teams, external partners, and agencies.
Requirements
  • Minimum 10 years of experience in marketing, with a focus on brand marketing and global marketing initiatives.
  • Proven track record of developing and executing successful marketing campaigns that drive business results.
  • Strong leadership and management skills, with the ability to lead cross-functional teams and manage budgets.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with stakeholders.
  • Ability to analyze market trends and consumer behavior to inform marketing strategies.

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