Programmatic Advertising Strategist

1 day ago


New York, New York, United States VIANT Full time
About Us
Viant is a leader in AI-powered programmatic advertising, dedicated to driving innovation in digital marketing. Our omnichannel platform built for CTV allows marketers to plan, execute and measure their campaigns with unmatched precision and efficiency. With the launch of ViantAI, we are building the future of fully autonomous advertising solutions, empowering advertisers to achieve their boldest goals.

We were recently awarded Best Demand Side Platform by MarTech Breakthrough, Great Place to Work certification and received the Business Intelligence Group's Innovation award for AI Advancements. We prohibit unlawful discrimination against employees or applicants based on various factors.

About the Job
We are seeking an experienced professional to join our team as an Inventory Partner Analyst. The successful candidate will have a strong background in media and advertising, excellent analytical and problem-solving skills, and experience in managing relationships with media owners and exchanges.

The ideal candidate will have a bachelor's degree in a relevant field, such as business, marketing, or communications, and 3-5 years of experience in a similar role. They will also have a strong understanding of online advertising and basic media math, as well as intermediate to advanced Excel skills.

Responsibilities:
- Assist in the analysis of Viant DSP's vast media marketplace
- Engage with Viant sellers to improve customer outcomes
- Develop and implement processes to ensure inventory data quality
- Troubleshoot private marketplace deals
- Advise traders on programmatic buying strategies

Requirements:
- Bachelor's Degree Required
- Strong background in media and advertising
- Excellent analytical and problem-solving skills
- Experience in managing relationships with media owners and exchanges
- Intermediate to advanced Excel skills

What We Offer:
- Competitive salary range: $95,000 - $130,000 per year
- Comprehensive benefits package
- Opportunities for growth and professional development
- Collaborative and dynamic work environment



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