Marketing Analytics Specialist

4 weeks ago


Canton, Massachusetts, United States Point32Health Full time
Job Summary

As a Senior Marketing Specialist at Point32Health, you will collaborate with cross-functional teams to drive business growth through data-driven marketing strategies. Your expertise in Salesforce and data analysis will be instrumental in identifying opportunities, developing solutions, and implementing process improvements.

Key Responsibilities
  • Collaborate with department teams, IS, and business partners to identify issues and develop analytic-based solutions.
  • Drive the collection, analysis, and documentation of business requirements, information system recommendations, and process improvement recommendations.
  • Develop and implement data-driven marketing strategies to drive business growth.
  • Manage and execute multiple projects independently, prioritizing tasks and meeting deadlines.
  • Train and mentor peers, demonstrating leadership qualities and group facilitation skills.
Qualifications
  • Bachelor's degree in computer science, marketing, communications, business, or related field, with strong Salesforce Admin experience.
  • 3-5 years of data analytics and CRM experience, with proficiency in SQL and Tableau.
  • Excellent communication, leadership, and project management skills.
Commitment to Diversity, Equity & Inclusion

Point32Health is committed to making diversity, equity, and inclusion part of everything we do. We welcome all applicants and qualified individuals, who will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.



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