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Account Executive for Local Marketing

2 months ago

Savannah, Georgia, United States Cumulus Media Inc. Full time
Position Overview

CUMULUS MEDIA is experiencing significant growth in the audio sector, including podcasting, streaming, and live radio. We are seeking a dedicated Local Marketing Account Executive with 3-5 years of experience in radio sales to join our dynamic Multi-Media Sales Team. This role involves supporting clients in the Savannah market and beyond, leveraging a well-established account list and business portfolio. The ideal candidate will have a proven track record in expanding and enhancing relationships with existing clients while also successfully acquiring new business through various multimedia solutions.

Key Responsibilities:
  • Identify and analyze client business needs, aligning them with their goals and market trends to develop tailored solutions.
  • Deliver compelling, integrated sales presentations across multiple platforms, including broadcast and digital.
  • Become a Subject Matter Expert (SME) in digital marketing assets and audience extension products to provide comprehensive marketing solutions.
  • Actively seek new business opportunities through networking, cold calling, and referrals to maintain a robust sales pipeline.
  • Manage order processing, resolve billing inquiries, and prepare regular sales reports, including forecasts and competitive analysis.
  • Stay informed about industry trends and emerging technologies to maintain a competitive edge.
  • Foster creativity and generate innovative ideas to enhance client offerings.
Qualifications:
  • Bachelor's Degree in Business, Marketing, or a related field is preferred.
  • Strong lead generation skills with the ability to connect with potential clients.
  • Understanding of sales metrics and the ability to maintain a healthy sales pipeline.
  • Proficient in Microsoft Office Suite, social media platforms, and CRM tools.
  • Exhibit a positive attitude and a passion for the role.
  • Demonstrate flexibility and a willingness to learn and grow professionally.
  • Excellent communication skills are essential.
What We Offer:
  • Commission-based structure with unlimited earning potential.
  • A collaborative and innovative work environment that encourages creative problem-solving.
  • Comprehensive Medical, Dental & Vision Insurance coverage.
  • 401K plan with company matching for long-term financial planning.
  • Paid time off for vacations and holidays.
CUMULUS MEDIA is an Equal Opportunity Employer (EOE).